LVC/AftrNoon)
Christopher Keenにより
1. Venue
1.1. Looking at 150-200sq meterage for a large enough space
1.1.1. Aim for $500 per sq meter for rent cost
1.2. Workspace bench
1.3. Open plan style with heaps of potential to re-design and shape our vision
1.4. Smaller tables (not designed for large group functions)
2. Location
2.1. Heavy foot traffic area
2.2. Beach side between Broadbeach and Burleigh (maybe even Palmy)
2.3. Can fit 30 - 50 customers if we only do cafe / if we do bar as well might need to be more like 50 - 60
2.4. Scarcity with the limited seating
3. Clothing & Products
3.1. Limited options for clothing to really push a style and vision
3.2. Sell accesories and home decor styled items to help gain traction
3.3. These products are pushed heavily online and have it's own dedicated website that is run externally from the cafe
3.4. Make this it's own source of income that helps grow the cafe symeltaniously
4. Money & Accounting
4.1. Cash paid employees
4.2. Kim can do book keeping and accounts (will probs have to pay her something)
4.3. Keep that side of things dialed so we don't shoot ourselves in the foot
4.4. Have to set up payroll for Chris & Jesse as employees
5. Trade Mark
5.1. Apply Here: https://www.ipaustralia.gov.au
5.2. From $250–$400 per class (online application)
5.3. Renewal period is every 10 years
5.4. Consider registering domain and social handles at the same time
5.5. Seperate Trade Mark for the cafe and the clothing side of things (operate together but as seperate entities)
6. Business Vision
6.1. Build brand awareness through events/collabs
6.2. Start with building the coffee shop/bar that with venture into clothing/decor for sale in-store and online
7. Suppliers
7.1. Coffee/Beans
7.1.1. Coffee Machine
7.1.2. Region of Beans & Specialty Drinks (e.g. Matcha, Chai, Tea)
7.1.3. Barista Tools
7.2. Bakers or Cooks in local area
7.2.1. Someone not on pay roll but we would pay them each day to supply us with food
8. Extra Inital Costs
8.1. Vinyls (100+)
8.2. DJ Decks
9. Vibe/Aesthetic
9.1. Artsy/Clean DIY look https://au.pinterest.com/jessehamilton_/vinyl-inspo/
9.2. Vinyl setup with speakers and decks within the coffee station similar to https://www.instagram.com/stereophonic.sound/?hl=en
9.3. Want to bring a local culture vibe similar to Vegepatch where it feels comforting to go there and meet people
9.3.1. Local Artists can supply art for the walls that we can sell on behalf of them
10. Equipment and Furniture
10.1. Exposed concrete/polished concrete/frosted glass
10.2. coffee machine/small 1-2 person kitchen fitout
10.3. Vinyl Mixer system with sonos/bluetooth speakers
11. Business Admin
11.1. What CRM program are we using?
11.1.1. Options: Revinate, Pipedrive
11.2. Square for payment
11.3. Automated email and text program?
11.3.1. Options: Mailchimp
11.4. Digital Loyalty Card
11.4.1. Options: Kangaroo, Talon.One, Open Loyalty