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Seal Shield - Social Media Training Guide by Mind Map: Seal Shield - Social Media Training
Guide
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Seal Shield - Social Media Training Guide

Here is the Step By Step Guide To Social Media Marketing From The Professionals at WSI Quality Solutions. http://www.WSIQualitySolutions.com

Twitter

Tools and Resources

Search Twitter, http://search.twitter.com/

Twellow Twitter Yellow Page, http://www.twellow.com, List Twitter Profile On Twellow, Find Relevant People/Niche on Twellow

Google Search on Google.com, site:twitter.com Keyword or Keyword Pharse, Go to Google and type in the above pharse in Google search box: site:twitter manhattan beach (your keywors you are looking to search for), This search (site:twitter.com) will search on the Twitter website ONLY - You can rin thsi search for any website - site:wsiqualitysolutions.com - site:amazon.com - site:facebook.com

Twitter Lists and Hash Tags #manhattanbeach or #funnypharases

Advanced, www.socialoomph.com, Schedule Your Tweets, Send automated direct messages to new followers, www.tweetdeck.com, Leave your computer on and client

Remember - it is social - retweet, @people, #conversations, thank people and ask questions of the community

Advanced Ideas, Follow Top 5 Competitors via RSS Feed in Google Reader, Follow Target Market Keywords via RSS - Google Reader

Goals

Weekly - 100 New Followers/week, This is accomplished by Following people and hoping they Follow you back., You may need to Follow 400 to get 100 follower. Roughly 25% of people will follow you back

Monthly - 400 New Followers

Quality - Connect w/ Target Market

Content - 4 new posts per week

Step By Step Guides

Login To Account, a) username: @gmail.com b) password:

Post a Message, Update Your Status, It can be a YouTube Video, Recent News Story, A Page From Your Website, A Blog Post w/ How To Steps, Definition from Wikipedia, An Inspiring Quote, Remember -EEE-Entertain, Educate, Engage

Find/Search a Target Market Profile

Follow 20-30 of Their Followers

After #4, Go back to Step #3 and Find Another Target Market Profile and Follow 20-30 of Their Followers

Find out more?

Twitter Expained Plain English, http://www.youtube.com/watch?v=ddO9idmax0o

Account Activity Snapshot

LinkedIn

Goals

Big Picture - High Level, Build Credibility, Personal Brand Credibility, Company Brand Credibility, #1 is Search Results, Generate Leads, Communication, Share Great Content

Daily - 2 New Connections, Target Market, Age, Income, Location, Industry, Competitors

Weekly - 10 New Connections

Monthly - 40 Connections, 40X12 = 480/year, 5 Years in Business = 2500 Connections

Step By Step Guides

Login To Account - View Inbox, Send New Connection - Thank you email.

Optimize Profile, Get Profile to 100%, Change picture once a month or change summary or headline. - Keeps profile fresh and updates your network with update., Pick Great Niche Words, Be Found By Potential Searcher, Get Recomendations, Recommend Your Top Clients - likely they will recommend you back., Roughly 50% of the people you recommend will recommend you back, Add WordPress Blog, Add Slideshare Presentations, Add Other Applications Ex. Polls, Test Titles, Descriptions, etc.

Post a Message, Update Your Status, It can be a YouTube Video, Recent News Story, A Page From Your Website, A Blog Post w/ How To Steps, Definition from Wikipedia, An Inspiring Quote, Remember -EEE-Entertain, Educate, Engage - This Platform is Business Focused

Get Connections, Upload Contacts to LinkedIn, Invite Connections Through Your Connections, Advanced Search, Own Your Zip Code, Groups, Start A Group, Join Industry Groups, Plugins, Raportive.com, LinkedIn.com/outlook, Gist.com

Best Practices - Tips and Tricks

All New Connections - Send them an intro message about what you do with good links URL's - Thank You For Connecting

LinkedIn Answers - Answer Industry Related Questions

http://www.linkedin.com/outlook

LinkedIn Network Visualized

Tools & Resources

LinkedIn Questions and Answers

LinkedIn Groups

LinkedIn Polls

Company Listing, Add Products and Services

Google Search, Try The Below Search, site:linkedin.com keyword or keyword pharse

LinkedIn Advance Search, Own Your Local Area First

Outlook Addin, http://www.linkedin.com/outlook

Find out more?

LinkedIn in Plain English, http://www.youtube.com/watch?v=IzT3JVUGUzM

1 Hour Webinar on LinkedIn, http://vimeo.com/9889884

LinkedInWhitepaper, http://www.wsiqualitysolutions.com/TheWSIAdvantage/WhitePaperDownload.aspx

YouTube

Tools & Resources

You want to be very selective on who you Friend/Subscribe

Quality is Much BETTER than Quantity

Goals

20 New Subscribers/month

Add 4 Relevant Videos to Channel, These are other peoples videos which are added to your channel.

Step By Step Guides

Login To Account

Search For Target Market Profiles/Video

Subscribe To Video/Users Profile, If it is a very good profile, add as a friend.

Find out more?

YouTube Optimization Basics, http://www.youtube.com/watch?v=0JKFsbLngAI

Facebook

Tools and Resources

Google Search on Google.com, site:facebook.com Keyword or Keyword Pharse, Go to Google and type in the above pharse in Google search box: site:facebook manhattan beach (your keywors you are looking to search for), This search (site:facebook.com) will search on the Twitter website ONLY - You can rin thsi search for any website - site:wsiqualitysolutions.com - site:amazon.com - site:facebook.com

Remember - share others content, comment on interesting items, ask questions, write on peoples wall or profile, @people on facebook

Goals

Weekly - 20 New Friends/Week, This is accomplished by adding relevant friends., Not all friend additions will be accepted. About 7 out of 10 will accept your invitation, 70%.

Monthly - 80 New Friends Per Month

Quality - Connect w/ Target Market Utilizing Search

Step By Step Guides

Login To Account

Post a Message/Link and/or Comment on Someone Else's Post, It can be a YouTube Video, Recent News Story, A Page From Your Website, A Blog Post w/ How To Steps, Definition from Wikipedia, An Inspiring Quote, Remember -EEE-Entertain, Educate, Engage

Find/Search a Target Market Profile, Add Recommended Friends, Focus on Local Profiles

Add As Friend and Add Their Friends As Your Friends

After #4, Go back to Step #3 and Find Another Target Market Profile and Add Friends

Find out more?

Facebook Overview, http://www.youtube.com/watch?v=6ju4LyQaZCE

Facebook For Business 101, http://www.youtube.com/watch?v=Iky9rZPe7bU

Pinterest

Goals

Monthly - 5 Different Bookmarks/month - Video is Great!

Step By Step Guides

Navigate to site you are looking to bookmark

Select a Page, Roll Mouse Over Bookmark Button & View Options

Pick a Network & Add Page, The 1st time doing this process, you will have to build an account on the bookmarking service., Here are some of the we like:, Remember to write a good title and good description.

HootSuite - Posting to all networks!

This service is used to update all your social networks at one time. It allows 140, automatically shortens the URl and provice click through tracking

Social Media Marketing Resources

eBook on Social Media for Small Business

http://www.wsiqualitysolutions.com/Portals/432/SocialMediaMarketingEbookfromDuctTapeMarketing.pdf

LinkedIn

http://www.wsisuccess.com/LinkedIn_White_Paper.pdf

Social Media - Plain English

http://www.youtube.com/watch?v=MpIOClX1jPE

Tracking and Measuring Social Media Success

Google Analytics

Testing Headlines

Based on Click Thru

Shortening URL