Uses and Gratifications Theory in Our Opening Sequence

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Uses and Gratifications Theory in Our Opening Sequence by Mind Map: Uses and Gratifications Theory in Our Opening Sequence

1. Entertainment

1.1. Our opening includes exciting action such as Grace obsessively stalking Ella and rushing to get ready and packing her knife etc into her bag. This entertains the audience as they are excited to find out what Grace is going to do next.

1.2. The atmospheric, exciting music provides entertainment for the audience and the fact that shots are cut in time to the music adds pace to the opening sequence which makes it more exciting to watch.

1.3. We built up enigma and suspense throughout the opening sequence by creating unanswered questions in the audiences mind such as why Grace has a knife and what is she going to do with it.

2. Social interaction

2.1. The build up of enigma and unanswered questions created discussion points for the audience. They can discuss the film after viewing it with their friends.

3. Personal Identity

3.1. Ella and her boyfriend are relatable characters for the target audience; British teenagers dressed in trendy clothes who use social media. These characters are relatable for the target audience.

3.2. The London, British suburban setting is familiar for our target audience.

4. Educate

4.1. Our film educated people on the possible dangers or stalking and how social media can become a negative thing.