Switch Change Template
by Olaf Lewitz
1. Direct the Rider
1.1. Follow the Bright Spots
1.2. Script the Critical Moves
1.3. Point to the Destination
2. Motivate the Elephant
2.1. Find the Feeling
2.2. Shrink the Change
2.3. Grow your People
3. Shape the Path
3.1. Tweak the Environment
3.2. Build Habits
3.3. Rally the Herd
