Marketing with Podcasts

1. Why podcasting?

1.1. Reaching an audience that is engaging

1.2. Exploring and occupying niches

1.3. Citizen radio

1.4. Story trelling

1.5. World wide reach

1.6. Marketing and customer relationship

1.7. Easy to produce

2. Numbers

2.1. Ad spendings

2.2. state of Podcasting (without China)

3. Where to get podcasts?

3.1. ITunes

3.2. Spotify

3.3. Soundcloud

3.4. Google Podcasts

3.5. Podcast Apps

4. Cambodian Podcasts

4.1. There Kingdoms

4.2. RFA

4.2.1. http://www.khmerlive.tv/radio/rfa/

5. How to use Podcasts for Marketing?

5.1. What’s your idea?

5.2. My ideas

5.2.1. Storytelling

5.2.2. Slack variety podcast

5.2.3. GE The MEssage

5.2.4. New Topic

5.2.5. Umpqua bank

5.2.6. The distance from Basecamp

5.2.7. Nike

5.2.8. Microsoft

5.2.9. McDonalds

5.2.10. Marvel

6. What is a podcast?

6.1. Audio content in episodes, usually for subscription through RSS feed

7. Do you listen to podcasts?

7.1. If yes which ones

7.2. If not, why not?