Locational Decisions

1. 1-Proximity retailing

1.1. provides convenience either at the workplace or home. We have thus retailers like

1.1.1. A neighborhood, chemist, green grocer, petrol pumps, newspaper vendors general stores, etc. These retailers consider the traffic and visibility.

2. 2-Destination retailing

2.1. pulls the consumers towards its location, which involves some travelling. The consumers are drawn to destination retailers

2.1.1. as they happen to be large supermarkets, departmental stores, hyper-markets, life-style stores, discount stores. Car ownership is the major contributing factor towards development of this type of retailing. Mostly, these stores sell specialty goods and high involvement goods