ETHNOGRAPHY

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ETHNOGRAPHY af Mind Map: ETHNOGRAPHY

1. New Media Literacy

1.1. Meaning Making

1.2. Modern

1.3. Understanding of practice

1.4. Social Practices

1.5. School Literacies

2. Belief System

2.1. Religion

2.2. Ritual

2.3. Myth

3. Perspective

4. Research

4.1. Traditions

5. EMIC

5.1. Internal

6. ETIC

6.1. External

7. Study and Recording of Human Cultures

7.1. Contextualizing

7.2. Field Work

8. New Vocabulary

8.1. E.g. Big "D" vs. Little "d" discourses

9. Economic Systems

9.1. International Trade

9.2. Currency

10. Social Organization

10.1. Community

10.2. Culture

10.3. Society

10.4. Education

11. Multimodality

11.1. Semiotic Practices

11.2. E.g. Gangster Culture

11.3. Culture

11.3.1. Community

11.3.1.1. Home/Local literacies

11.3.2. Speech/Gesture/Images

12. Race

13. Gender

14. Methodology

15. E.g. Low Income Study

16. Speaking

17. Writing

18. Ethnography: The Bridge that connects Multimodality to New Media Literacies

19. Communication

20. Literacy

20.1. Community Literacy

20.2. Commercial Literacy

20.3. Digital Literacy

20.4. Academic Literacy