TYPES OF MULTINATIONALS
af laura morantes
1. COMPARED
2. ETHNO
3. GEOCENTRISM
4. POLYCENTRISM
4.1. OTHER CULTURES
4.1.1. OPOSSITE
5. ETHNOCENTRISM
5.1. CTHNICITY
5.1.1. COUNSEL
5.1.2. ADIVICE
5.2. GROUP
5.2.1. CENTRALIZED APPROACH