BBA Certs website

1. Homepage

1.1. Positioning - do their audience know them?

1.2. Is this website for me?

2. Functionality

2.1. Searching/filtering - any stats or feedback?

2.2. Find an installer - any feedback?

2.3. Approval process - can we put more of this on the site in order to help users understand what will happen?

3. agrément = approval, amenity

3.1. Why the name?

4. Content and structure

4.1. Text-heavy

4.2. Little variation in design style

4.3. Use of multimedia, infographic, facts and figures - succinct communication

4.4. Dated structure - e.g. who are we, what do we do

4.5. Seems not user-centred design - business unit led

4.6. Many stock photography - opportunity or budget for real people?