introduction

1. vocabulary

2. hook

2.1. using surprise to have the audience learn something

2.2. offer a relevant, interesting or engaging anecdote.

2.3. ask a thought-provoking question

2.3.1. what would you do if you could play God for a day?

2.4. avoid cliches and generalization

2.4.1. everyone...

3. context

3.1. relate the hook to a larger topic

3.1.1. tell the reader how that hook connects to the rest of your essay