Marketing Presentation Brandon Ratz
da Brandon Ratz
1. Format
1.1. PowerPoint Oresentation
2. Cost Structure
2.1. Management Cost
2.2. Facility / Car Management Cost
2.2.1. Operation Cost
2.2.2. Maintanance
2.2.3. Car Refurbishing
2.3. Capital Cost
2.3.1. Property
2.3.2. Design
2.3.3. Car Manufactoring
2.3.4. Self-Driving Tech
2.4. Disposal Cost
2.4.1. Car Disposal
2.4.2. Building Demo
3. Value Chain
4. Good Marketing Techniques
5. Rubric Items
5.1. Research Activity and Grasp of Topic
5.2. Properly Applied Market & Strategic Concepts
5.3. Preparation and Analysis of Assignment Requirements
5.4. Evalation
5.4.1. Research
5.4.2. Marketing
5.4.3. Strategy
5.4.4. Preparation & Analysis
6. 7Ps of Marketing a Service
6.1. Process
6.2. Product
6.3. Placement of Service
6.4. People
6.4.1. Target Market
6.5. Physical Evidence of Differentiation
6.6. Price
6.7. Promotion
7. Process for Implementing Technology
7.1. Raw Resources
7.2. Car Manufactoring
7.3. Self Driving Tech
7.4. Operating Infrastructure
7.5. Application Services
7.6. Consumer Use
8. Target Audiance
8.1. Presentation Audiance
9. Alliance
9.1. Google Car
9.2. Car Manufactorers
9.2.1. Ford, Dodge, Toyoto, Honda, etc....