Webshop GRENE.pl
da Jarek Łuczak
1. External Tools
1.1. Google Analytics
1.2. Freshmail - e-mailing
1.2.1. 1500 PLN/monthly
1.3. Alexa - SEO Monitoring
1.3.1. 49 dollars
1.4. Positionly - SEO Monitoring
1.4.1. 1200 pln/yearly
2. External Integration
2.1. Opineo.pl - Customer Service
2.1.1. 3500 PLN/yearly
2.2. Freshmail - E-mailing System
2.3. Fact-Finder -Search Engine
2.3.1. - 547,97 €/monthly
3. Marketing Activities
3.1. Price Comparators
3.1.1. Skapiec.pl
3.1.1.1. 500 PLN/monthly
3.1.2. okazje.info.pl
3.1.2.1. 1500 PLN/monthly
3.2. Display Ads
3.2.1. Banners fe.x Agrofo.pl - 8000 PLN/quarter
3.3. E-mailings
3.4. SEO (Search Engine Optimisation)
3.5. Google Adwords
3.6. Marketing Automation - Salesmanago
3.7. Various e-catalogs
3.8. Content Marketing
3.8.1. Social Media
3.8.2. Blog - rolniknaczasie.pl
3.8.3. ePR
4. Internal People directly involved
4.1. Jacek Wróbel - 30%
4.2. Jacek Marciniak - Customer Service - 100%
4.3. Łukasz Rojewski - Administrator & web developer
4.3.1. Grene shop
4.4. Damian Michalski - Aministrator & web developer
4.4.1. Agroma Shop
4.4.2. Grene Shop
4.5. Jarosław Łuczak - 10%
5. External companies involved
5.1. Monogo
5.1.1. delevelopment
5.1.2. Administration & SLA
5.2. Divante
5.2.1. Supprot - GDN & AdWords&Google Shoping
5.2.1.1. cost monthly - 5500 PLN activities 2000 PLN - service
5.3. Conversion
5.3.1. GTM
5.3.2. Google Analytics improvements
5.3.3. Recomendation to enlarge conversion
5.4. Farmer - magazin - Content for blog
5.4.1. Blog - 3750 PLN/month