Marketing Persona

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Marketing Persona da Mind Map: Marketing Persona

1. Name

2. Demographics

2.1. Age

2.2. Gender

2.3. Education

2.4. Job Title

2.5. Salary

2.6. Location

2.7. Family

2.8. Interests

3. Goals

3.1. Goal

3.2. Goal

4. Challenges

4.1. Challenge

4.2. Challenge

5. Values

6. Fears

7. Worldview

7.1. Personality

7.2. Motivation for Online Activity

8. Awareness

9. Sources