Conteúdos relacionados à pesquisa de doutorado sobre empreendedorismo e resiliência de empresas.

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1. Change Management

1.1. HCMBok

1.2. Appreciative Investigation

1.3. Herzberg 2 Factor

1.4. Staff Experience

1.5. Organizational Behavior

1.5.1. Sociology Crozier, 1964 Merton, 1957 Gouldner, 1954 Selznick, 1955 Simon, 1947 Crozier & Friedberg, 1977

1.5.2. Social Actors Zonas de Incerteza Pertinentes Coercion Persuasive Manipulation Negotiation

2. Process

2.1. Lean

2.1.1. Lean Manufacturing

2.1.2. Lean Service Waste Reduction Techniques 5S Kaizen Kaikaku Information flow

2.2. Training

2.2.1. TWI Job Instruction Job Methods Job Relations Program Development

3. Project

3.1. PMBok

3.1.1. Stages Initiation Planning Execution Monitoring & Control Finishing

3.1.2. Integration Stakeholders Acquisition Communication Costs Risks Human Resources Schedule Scope & Requirements

3.2. PRINCE2

3.3. Agile

3.3.1. SCRUM

4. 6 Sigma

4.1. Method

4.1.1. DMADV (Design for 6 Sigma) Define Measure Analyse Design Verify

4.1.2. DMAIC Control CEP FMEA ISO 900x Revise proposals, cost estimation Information Delivery System Improve Force Shield Analysis Diagram FMEA 7M Tools Project Management Prototype studies Simulation Analyse Cause Effect Diagram Tree Diagram Brainstorming Control Charts Process Mapping Experiment Project Hypothesis Test Inferential Statistics Simulation Measure Measurement System Analysis Control Charts Data Exploration Analysis Descriptive Statistics Data Mining Execution Graph Pareto Analysis Define Project Charter VOC Tools Process mapping QFD SIPOC Benchmarking Project Management Pareto Analysis

4.1.3. 10 Stage service life cycle Idea Creation VOC and Business Concept Development Preliminary Design Design Optimization Verification Launch Readiness Mass production Service consumption Disposal/Phase out

4.2. Variation Reduction Techniques

4.2.1. Choosing Processes QFD Critical Factors to Quality (CTQ Tree)

4.2.2. Axiomatic Design

4.2.3. Business Process Mapping

4.2.4. Control chart

4.2.5. Design of Experiments

4.2.6. Root Cause Analysis 5W Ishikawa Diagram

4.2.7. Pareto Analysis

4.2.8. Process capability

4.2.9. Enterprise Feedback Management

4.2.10. SIPOC analysis

4.2.11. Taguchi methods

4.2.12. Value Stream Mapping

4.2.13. Statistical tools Analysis of variance ANOVA R&R Regression analysis Correlation Scatter Diagram Chi-squared test

5. Service Design

5.1. Service Concept

5.2. Service Recovery

5.2.1. ISO 10002

5.3. Service Quality

5.3.1. Okyakusama

5.3.2. Voice of Client Quality Function Deployment

5.4. Service Processes

5.4.1. Experience Principles Experience Map

5.5. Cases

5.5.1. SAS

5.5.2. Disneyworld

5.5.3. Nordstrom

5.5.4. Apple

5.5.5. Starbucks

5.6. Service Marketing

5.6.1. Process

5.6.2. Physical Evidence

5.6.3. People

6. Entrepreneurship

6.1. Statistics

6.1.1. GEM Beginning Entrepreneurs Profile Avoid bureaucracy Entrepreneurship Profile Low Tech Content Low Entry Barriers Toward Internal Market Self Managed by Owner Products and Services with No Differentiation Low Innovation Low International Insertion Searching for Support = SEBRAE (9,2%) No Support = 84,6%

6.2. Functional Illiteracy

6.2.1. 27% brazilian people are functionally illiterate Only 13% are proficient on functional literacy 100.000 students leave school functionally illiterate in UK 14% of American adults are functionally illiterate 9% are functionally illiterate in France (half of them are employed) 38% of college students in Brazil (INAF Index) BRAZIL: 47% are functionally literate LEVEL BASIC BRAZIL: 26% are functionally literate LEVEL PLAIN

6.2.2. Causes (UNESCO, 1986) Reproduction of familial literacy patterns Impact of television and other electronic mass media on reading skills Learning difficulties from pupils' mental or physical handicaps cultural conflicts environmental milieu parents' or classmates' attitudes Focus of employers on limited job specific functions (Harman, 1987) School related problems Teaching methods (Flesch, 1981) Learning materials (Stubbs, 1980) Teachers approach to transmitting levels of cognition Teachers' attitudes towards slow learners Reading deteriorating effects of multiple choice tests (Wheeler, 1979) Counter-productive parent-teacher relationships

6.2.3. Institute dedicated to Instituto Paulo Montenegro

6.2.4. Effects Economic losses World Brazil Non-productivity in the workforce Crime Unemployment Loss of tax revenue Lower financial literacy skills

6.3. Entry barriers

6.3.1. Complex bureaucracy Could use pareto to separate groups of businesses

6.3.2. Competition 5 forces model (Porter)

6.4. Success Factors

6.4.1. Ram Charan Margin Return over assets Growth Cash flow Customers Customer Development (Steve Blank) 7 Desires

6.5. Business Pillars

6.5.1. Culture Identity Mission Values Vision Positioning

7. Innovation

7.1. Creativity

7.1.1. Parallel Thinking Shift Analogy Comparison

7.1.2. Creative Insights

7.1.3. Pattern Detection

7.1.4. Sinectics

7.1.5. Blue Ocean

7.1.6. Morphological Analysis

7.1.7. List of attributes

7.1.8. Trips and visits

7.1.9. Co-creation

7.1.10. Customer Value Redefinition

7.1.11. Scenario analysis

8. Design

8.1. Methods

8.1.1. Double Diamond

8.1.2. Sless

8.1.3. Frascara

8.1.4. Innovation Model Kumar (2013) Sense Intent Know User Know Context Frame Insights Ideate Implement

8.2. Co-evolution

8.2.1. Problem space

8.2.2. Solution space

9. Leadership

9.1. Situational