TYPES OF MULTINATIONALS
Door laura morantes
1. COMPARED
2. ETHNO
3. GEOCENTRISM
4. POLYCENTRISM
4.1. OTHER CULTURES
4.1.1. OPOSSITE
5. ETHNOCENTRISM
5.1. CTHNICITY
5.1.1. COUNSEL
5.1.2. ADIVICE
5.2. GROUP
5.2.1. CENTRALIZED APPROACH