1. Michael Smikun
1.1. Follower of Sean Callagy
1.1.1. Part of Callagy Law
1.1.1.1. Lawyer
1.2. Facebook
1.2.1. Michael Jonathan Smikun
1.3. Website
1.3.1. Fit to Exit
2. Fearless University
2.1. Introduction: Is Your Business Fit to Exit?
2.1.1. Design your own exit
2.1.1.1. All business eventually exit their business
2.1.2. Create a clear exit vision in advance based on your lifestyle and personal goals
2.2. Lesson 1 - Having your exit's why shape its how
2.2.1. Every business owner is different
2.2.1.1. Have different exit needs
2.2.2. Money maximization strategy is not always the correct strategy for the business owner.
2.2.3. Identifying the WHY is the responsibility of the business owner
2.2.3.1. Every different why/reason has different results or consequences
2.3. Lesson 2 - Liability proofing your business
2.3.1. There is no 100% liability proofing your business
2.3.1.1. Avoid the entrepreneur bias
2.3.2. 4 General Strategies
2.3.2.1. Get tax advice from the experts ie tax accountants
2.3.2.2. Separate personal assets vs business liabilities
2.3.2.3. Separate your business' assets and its liabilities
2.3.2.4. Protect invested capital
2.4. Lesson 3 - Secure Your Business' Unique Innovation Value
2.4.1. Innovation is the art of creatively solving problems
2.4.1.1. Innovation is intangible assets
2.4.2. Securing innovation value is costly
2.4.2.1. Small business should focus on specific innovation
2.4.3. Innovator Profiles
2.4.3.1. Distinctive Innovator
2.4.3.2. Value Accumulator
2.4.3.3. Innovation Monetizer
2.5. Lesson 4 - The Internal Exit Playbook
2.5.1. Sometimes, it is best to sell your business to partners or employees
2.5.2. Better to have an exit strategy in your partnership agreements
2.6. Lesson 5 - Writing Your Exit Story
2.6.1. Have an exit vision or exit map
2.6.2. Understand the purchase from the perspective of the buyer also
2.6.3. Exit Story
2.6.3.1. Heroic Arc
2.6.3.2. Buyer's Future Heroic Arc
2.6.3.3. Union of Two Whys
3. Fit to Exit Program
3.1. 8 week online course
3.1.1. 4 Modules
3.1.1.1. Vision
3.1.1.1.1. Clarify Your Unique Exit Vision
3.1.1.2. Vehicle
3.1.1.2.1. Build the Vehicle to Get You There
3.1.1.3. Velocity
3.1.1.3.1. Accelerate Toward Your Exit
3.1.1.4. Victory
3.1.1.4.1. Achieving a safe landing
3.1.2. Price
3.1.2.1. $1,697
3.1.2.1.1. CPS Productions LLC
3.1.3. Kajabi platform
3.1.4. Topics
3.1.4.1. defining an exit vision, understanding business valuations, executing an innovation strategy, becoming tax efficient, protecting your assets, negotiating your contracts, quickly enhancing your compliance level, acquiring data and personal information legally, writing a compelling exit story, finding the right buyer, and negotiating your exit transaction.