INFORMATICA

1. Your Opportunity

1.1. Products

1.2. Partner

1.3. Audiences

1.4. Authority

2. Audience

2.1. Demographic

2.2. Psychographic

2.3. Technographic

2.4. Behavior

3. Goal

3.1. Sell your own products

3.2. Sell your own services

3.3. Grow your visibility

3.4. Sell third party products

3.5. Create membership site

4. Branding

4.1. Content

4.2. Personality

4.3. Positioning

5. Niche

5.1. Level of engagement

5.2. Competition

5.3. Profitability

5.4. Interest

5.5. Expertise

6. Your Offer

6.1. Features

6.2. Benefits

6.3. Uniqueness

6.4. So What?