Tiff's Treats

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Tiff's Treats Door Mind Map: Tiff's Treats

1. The first big order the company took was for 75 dozen cookies, which took 12 hours to bake.

1.1. Now, each store can bake 75 dozen in a half hour. Tiff's Treats is producing half a million cookies a month on average.

2. Tiff's Treat's logo was suggested by a UT advertising Student named Matt in 2001.

2.1. The same logo is still being used today.

3. People working at Tiff's Treats stick around.

3.1. Michael Convington was hired as a delivery driver in 2000 and is now director of operations.

3.2. Jeff Sartor was also a delivery driver, joinig in 2006, and is now EVP Markerting

4. The three very first delivery drivers who joined Tiff's Treats in 1999 are also all back with the company: Scott Dowling as Dallas district manager; Ryan Calhoun as Richardson store manager; and Kullen Kifer as CFO

5. Plans to Open its first out-of-state locations this year in Metro atlanta

5.1. first store in Alphartta debut in mid-June, two more store in midtown and sandy springs will follow by the end of 2016.

6. the expansion plan is part of $14 million cash infusion.

6.1. funding came from a mix of institutional and individual sectors

6.2. Including Austin-baded private investment firm Capstar partners and Austinite and former CEO of harden healthcare Lew Little

7. The chain face plenty of challenges from its earliest days, as it was booted from its first store and even faced legal action from jeweler Tiffany&Co

8. Austin-based, baked-to-order,Warm-delivery cookie company

9. Founded in 1999 by two UT Austin students baking cookies to help fellow students get through exams.

9.1. Co-Founders Tiffany Chen and Leon Chen founded their business in 1999 as college sophomores at UT Austin. They opened their first Tiff's Treats store in 2000.

10. Tiff's Treats covers the great Austin area. From South Austin to Round Rock.

11. Makes and delivers classic, baked-to- order cookies and brownies straight from oven in  about an hour.

12. The chain face plenty of challenges

12.1. From its earliest days, as it was booted from its first store

12.2. and even faced legal action from jeweler Tiffany&Co