Diamond Jewellery
Door Poonam Shaw
1. Customers
1.1. Affinity for High Value Goods
1.2. Apex segment
1.3. Business Owners
1.4. Managing Directors
1.5. Entreprenuers
1.6. Golf club members
2. Occasions/Festivals
2.1. Birthday
2.2. Anniversary
2.3. Wedding
2.4. House Warming
2.5. Baby Shower
2.6. Diwali
2.7. Christmas
2.8. Durga Puja
2.9. Engagement
2.10. Akshay Tritiya
2.11. Bonus/Extra Money
2.11.1. Gold Prices
3. Fashion Freaks
3.1. People who love Gold, Diamond & other precious jewellery
3.2. People (Females) with affinity towards Luxury goods
4. Fine Jewellery
4.1. Necklace
4.2. Pendant
4.3. Earrings
4.4. Bangles
4.5. Anklets
4.6. Rings
4.7. MaangTika
5. Jadau Jewellery
5.1. Necklace
5.2. Pendant
5.3. Pendant
5.4. Earrings
5.5. Bangles
5.6. Anklets
5.7. Rings
5.8. MaangTika
6. Trend
6.1. Work wear
6.2. investment
6.3. Hallmarked Jewellery
6.4. Tanishq
6.5. Customised Jewellery
6.6. Young women - Light Jewellery
6.7. Branded Jewellery
6.8. Readymade Jewellery
6.8.1. Gifting