New Media Toolkit
Lecture from Helen Baxter of Mohawk Media.
Published by Helen Baxter, Mohawk Media, NZ under a Creative Commons, Attribution-Noncommercial-Share Alike (BY-NC-SA) License. You can share, remix and republish this work for non commercial use, as long as you give attribution and publish using the same CC license.
Toolkit
1. Feedly
Google Reader, Subscribe to RSS, Categorise, View, Repost
Activities, Add Feedly to Firefox/chrome, Categorise feeds, Amend view options across channels
2. Diigo
Digest of Information Groups and Other Stuff
Activities, Create Private Diigo group, Add bookmarks to group, Invite members, Add sticky notes, Investigate automatic publishing to blogs
3. Evernote
Save Ideas
Photo notes & cards for searchable text
Index everything
Video: Quick introduction to Everynote
Activities, Create Evernote space, Add notes and clippings, Report on tool
4. Team Work PM
Activities, Create Project folder, Add members, Add milestone & Task list
5. Trello
Cards on board based collaboration and projects tool
6. Prezi
Dynamic, zooming, presentation tool
Show context
Embed clips, links, images
Mohawk Media Portfolio
Activities, Find example presentations, Create simple prezi
7. Livestream
theg33kshow
Livestream from Space
Activities, Set up Livestream channel, Add you Tube Clips, Change ident & baseline, Connect to Qik.com
8. Qik
Live streaming from mobile phone
Crossposts to Livestream
Activities, Connect to You Tube Chanel, Set up Qik Account, Connect to Livestream
9. Hootsuite
Facebook, Linked In, Twitter
Crosspost to multiple SM Chanels
Track #hashtags
Activities, Set up Hootsuite account, Create Twitter & Facebook Channel, Post Rss feed to Twitter
10. Dropbox
40 Creative Uses for Drop Box
Activities, Set up Drop box account, Invite friends, Upload files, Share Files
Challenges & Opportunities
The Cloud
The Internet is now Integral not External to Life
Learning how to learn, Adaptive thinking, Fluid Intelligence
What's all this 2.0?, Co-operation v Competition, Collaboration v Control, Clicks v Mortar, Webtop v Desktop, Blogs, Pods, Vlogs, Tagging, Prosumers, Generation Y
The Semantic Web, Tagging, Folksonomy, Taxonomy
Wikis, Collaborative writing, facts
Blogs
RSS, Readers, Aggregators
Twitter, search.twitter.com, #eqnz
Podcasting / Streaming, netRadio, Ustream.tv, qik.com
Vlogging, IpTV, Adobe OnLocation
Crossposting, Tube Mogul, Pixelpipe, Posterous, Tumblr
Content & News
Transparency
Wikification of the Media
Shared Bookmarks & Annotations
Community feedback
Al Jazeera, The Stream
Activities
Research
Organisation & Project Management
Publishing
Presentation
Streaming
Social Media
File Management
Media Work
New Pathways to Publishing
Markets / Income
Crowdfunding
Budgets slashed
Need for multi-tasking teams
Specialists not longer enough
Remote / Distributed Teams
Contracters & Freelancers
Cloud based PM tools essential
Mobile Networks
Team Work PM
Basecamp
Not making Radio, TV, Video, Film
Digital Media Content
Three Screens, Quick Dip, Mobile, Phones / PDAs / Netbooks, Lean forward, Interactive, Media / Games Machine, Lean back, Watch, Home Theatre & TV Systems
Changing consumption
Plummeting Production Costs
All starts with sound, Decent mike + pop shield, Buy Wireless radio mikes, Jawbone noise cancelling microphones
Lower barriers to entry
Do what you can with what you've got, Skype audio interview: Greg Broadmore, Weta Workshop, + Animation = Dr Grordbort interview (2:30)
Creative Commons
Some Rights Reserved
Remixable Media
Reach new audiences
Build a fan base
Find re-mixable assets
Journalism
Collborative reporting
Wikis v Blogs, Wikileaks
Crowdsourcing, Fact checking
Social Media Curation, Storify, Keepstream, Curatedby
Twitter conversations
Citizen media, images, video, audio from phones
Business
business models lag behind tech
Embed sponsorship or product placement, More effective than pre-rolls or overlays
Create once - sell many times
Korea - grid delivery systems & P2P Distribution, Bandwidth increases the more download
Google TV, Entertainment hub, searches all channels, Apple TV
Mobile
Pico projectors
Haptic feedback
Tactial interfaces
50% of the world now has a mobile phone
Qik.com - citizen media streams
Gaming/Interaction
Participatory Media, Online Identity
Cast your avatar in LOST Universe
Fan fiction, Buffyverse, Firefly Browncoats, Star wars
Racting - The Diamond Age
"People watch stories not pictures"
Holo-TV
Known as Star Wars Tech
Demoed - Japan 2009
No 3D glasses
Can move head around
NHK Japan 2016
Japan driven by bid for 2022 World Cup - football
Not on walls, more like large book on floor
Future
Real Time Translation, Babelfish earpieces
Flexible screens, Home wall - organic LEDs, Cheaper than wall paper?
Contact lenses, Digital lenses can already zoom in
OLEDs need no backlighting
3d Autostereoscopic displays
Media Learning
Life-long Learning
Innovation through collaboration
Connecting students, educators and business partners
Moving towards a "Literacy of Cooperation", Howard Rheingold
Two way knowledge flows
Publish v Practice
More hands on
Less theory
Income streams & syndication
Professional Practice skills
Publishing now Two-Way
1. creation & publishing of content
2. managing audience feedback
Manage the learning - not the students
Format changes structure
Shorter Formats 2-3 mins
No Padding for Ad Breaks
Webtop v Desktop Applications
E-Learning from the best
MIT Open Courseware
For free!
3D Virtual Worlds
e-Learning Academies - 2nd Life
Live Lectures with world experts
Avatars & Teleprescence - for interviews, conferences & work
Machinima made Cinema
Console communities - being Kinected
TEDucation
TED Talks, Technology, Entertainment & Design, Ideas Worth Spreading, Sir Ken Robinson, Changing Education Paradigms
Skills & Attributes
Hire for attitude, train for skills
Avoiding Future shock
Auto-didacts
Importance of Games
Need Shared Terms of Reference
Telescoping nature of evolutionary paradigm
Powersearching
Knowledge Trading
Social networks
Technophilia
Business Skills
Professional Practice
Freelancers & contracters
Xero.com, Invoices, accounts
Brand of One
Self publishing
Presentation
Prezi.com
Flexibility
Social Media Savvy, Strategy, Skills
Selling
Stories
Ideas
5 - 10 years
Multiple Careers
Robots
Fab Labs and Desktop Printers
Nanotechnology
Helen Baxter
MD Mohawk Media
Animation,Strategy, Training
Producer, the g33k show
Alt TV, 2008, Free to air, SKY & Stream, Half hour animated show, Produced by two people
Ustream.TV, 2009 - 2010, Kiwi FM
2011, Podular approach, Multichannel, Ustream, Kiwi Fm, Podcast
