1. Professional Subculture Theory
1.1. The slant and content of the mass media are a product of the norms and ethics of journalists as well as editors/publishers
1.1.1. Politics and the Media - Effeminate Liberals
1.1.1.1. “an almost overwhelming fraction of journalists are liberal.” The extent of this bias, of course, depends on what your definitions of liberal and conservative. And the media has other, arguably more important, biases: towards controversy and producing content that is profitable. But it is safe to say that the median journalist in America is to the left of the median American voter, and that this affects how the news is presented to the public.
1.2. Can You Trust The Press?
2. Grass Roots Theory
2.1. The slant and content of the mass media are a product of the interests and beliefs of the majority of the population
2.2. 5 Crazy Ways Social Media Is Changing Your Brain Right Now
2.3. But Wait: How DOES The Media Tell You What To Think?
3. Money Machine Theory
3.1. The view that the mass media are primarily motivated by profit and only secondarily or not at all by other factors, such as social indoctrination or propaganda
3.1.1. How Big Pharma is Buying Influence Through Lap Dances, Media Collusion & Paying Off Professors
3.1.1.1. Television media outlets won't expose certain things because they are being paid by big pharmaceutical companies and they care more about the money coming from that relationship than telling the truth.
3.1.2. The EPA Cares More About Protecting Corporate Profits Than Protecting Your Health
4. Elitist Theory
4.1. Colin Kaepernick Sues NFL For ‘Black Balling’ Him From The League | TODAY
4.1.1. The rich and elite have so much influence over everyone that anyone who took a knee during the national anthem have been "black balled" and unable to get a job due to their influence on the media
4.2. Kyrie Irving Explains His Flat Earth Conspiracy Theory
4.2.1. Some famous people, including Kyrie Irving, started claiming the earth was flat, and because some famous people believed this, the public started to believe this as well.