Digital Transformation Plan

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Digital Transformation Plan by Mind Map: Digital Transformation Plan

1. CRM

1.1. Sales Module

1.1.1. Travel Agents

1.1.1.1. Local

1.1.1.1.1. Overseas

1.1.2. Donors(Advancement)

1.1.3. SSCG Clients

1.1.4. Membership

1.2. WOG Feedback Management System

1.2.1. Case Management

1.2.1.1. Call Center

1.3. Marketing Module

1.3.1. Marketing automation

1.3.1.1. RSVP

1.3.1.2. eDM

1.3.1.2.1. Marketing List

1.3.1.3. Event Registration

1.3.2. Loyalty

1.3.2.1. Tickets

1.3.2.2. Volunteers

1.3.2.3. Events

1.3.2.4. Interest Groups

1.3.2.5. Curiosity shop

1.3.2.6. Programs/Workshops

1.3.2.6.1. Learning Journey

2. Ticketing System

2.1. Online

2.1.1. Digital Marketing

2.1.1.1. Social Media

2.1.1.1.1. Facebook

2.1.2. Advertisments

2.1.3. Website

2.1.3.1. Personilisation

2.1.3.1.1. Gamification

2.1.3.2. Website Analytics

2.1.4. SCS YouTube Channel

2.1.4.1. Corporate Videos

2.1.5. Online Ticketing

2.2. Onsite

2.2.1. PR/Media

2.2.2. Self Service Kiosks

3. Data Lake

3.1. QlikSense Data Analytics

3.1.1. Ticketing System

3.1.1.1. Online School Booking System

3.1.1.1.1. RegOnlline

3.2. Data Literacy Training

3.2.1. FORMSG Training

3.2.1.1. Qliksense Dashboard Traning

3.2.1.1.1. Weekly communication on Data Management & Governance

3.3. social Media Analytics

3.3.1. Facebook

3.3.1.1. Instagram

3.3.1.1.1. Youtube

3.4. Data Science Projects

3.4.1. 360 Customer View

3.4.2. Customer Segmentation

3.4.3. Recommendation Engine

3.4.4. Basket Analysis

3.4.5. Customer Lifetime Value

3.4.6. Most Valuable Customer

3.5. Enterprise Data Warehouse

4. Online School Booking

5. Unified User Experience

5.1. API Integration

5.1.1. Ticketing System

5.1.2. Online School Booking

5.1.3. Curiosity Shop

5.1.4. Finance

5.1.5. HRIS

5.1.6. CRM

5.2. User Experience