MySmallBizMap

James Maduk's MySmallBiz University Marketing Map. Learn the 10 Steps

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1. 10 Steps

1.1. Pick Your Spokes

1.2. Verify The Market

1.3. Get Setup

1.4. Start Blogging

1.5. Create Products

1.6. Add Traffic

1.7. Build Lists

1.8. Event Marketing

1.9. Test and Sell

1.10. Success Secrets

2. Event Marketing

2.1. 1. To Inform

2.1.1. 1. Blog Posts

2.1.2. 2. Newsletters

2.1.3. 3. Apps

2.2. 2. To Educate

2.2.1. 1. PodCasts

2.2.2. 2. TeleClasses

2.2.3. 3. Internet Radio

2.2.4. 4. Webinars

2.2.5. 5. Seminars

2.2.6. 6. MiniCourses

2.3. 3. To Sell

2.3.1. 1. Embedded Offers

2.3.2. 2. Blatant Offers

3. Conversion

3.1. Tracking

3.1.1. Analytics

3.1.2. Testing

3.2. Online Selling

3.2.1. Web Copy

3.2.2. Ad Copy

3.3. Offline Selling

3.3.1. SPEED Selling

3.3.2. Communication

3.3.3. Big Business

3.3.4. Tough Times

3.3.5. Objections

3.3.6. Leads

4. Build Lists

4.1. Lead Capture

4.1.1. Squeezed

4.1.2. Popup

4.1.3. Memberships

4.1.4. Purchased

4.2. Contact Management

4.2.1. Cleaning

4.2.2. Segmenting

4.2.3. Deliverable

4.3. Contact Support

5. Add Traffic

5.1. Mobile

5.1.1. QR Codes

5.1.2. SMS

5.1.3. Apps

5.2. Online

5.2.1. Social Media

5.2.2. PPC

5.2.3. SEO

5.2.4. Articles

5.2.5. Blog Posts

5.2.6. Syndication

5.2.7. RSS Feeds

5.2.8. Affiliates

5.2.9. Community Networks

5.2.10. Sponsorships

5.2.11. Solo Ads

5.2.12. Press Releases

5.2.13. Joint Ventures

5.2.14. WEB 3.0

5.3. Offline

5.3.1. Radio

5.3.2. Speaking

5.3.3. Viral

5.3.4. Sponsorships

5.3.5. Networking

5.3.6. Affiliates

5.3.7. Advertising

5.3.8. Partnerships

6. Info Products

6.1. Digital Products

6.1.1. Special Reports

6.1.2. eBooks

6.1.3. Sell Processes

6.1.4. Process Maps

6.1.5. Audio + Video

6.1.6. Screen Captures

6.1.7. Widgets and Code

6.2. Physical Products

6.2.1. Manuals

6.2.2. CD/DVD

6.3. Services

6.3.1. Machine Money

6.3.2. Professional Services

7. Site Building

7.1. Hosting Strategies

7.2. Domain Strategies

7.3. Mobile

7.4. Tools

7.4.1. WordPress

7.4.2. DAP or Amember

7.4.3. Joomla

7.4.4. Templates

7.5. Yourname.com

7.6. Squeeze Pages

7.7. Sales Pages

7.8. Instant Sites

7.9. Memberships

8. Setup

8.1. Services

8.1.1. Domains

8.1.2. Hosting

8.1.3. Analytics

8.1.4. Email

8.1.5. Adwords

8.1.6. Adsense

8.1.7. Bridge Lines

8.1.8. Audio

8.1.9. Affiliate Networks

8.1.10. Digital Assets

8.1.11. Virtual Assistant

8.2. Tools

8.2.1. CMS

8.2.2. CRM

8.2.3. HTML Editor

8.2.4. Affiliate Support

8.2.5. Audio Editing

8.2.6. File Distribution

8.2.7. Graphic Tools

8.2.8. Video Editing

8.3. Systems

8.3.1. Autoresponder

8.3.2. Affiliate Tracking

8.3.3. Ad Tracking

8.3.4. Billing

8.4. Finance

8.4.1. Merchant/Gateway Account

8.4.2. Shopping Cart

8.5. Legal

8.5.1. Policy

8.5.2. Compliance

9. Market Research

9.1. Surf + Subscribe

9.2. Tools

9.2.1. Social Networks

9.2.2. Google Tools

9.3. Theme

9.3.1. Niches

9.3.2. Keywords

9.4. Positioning

9.4.1. Big Fat Claim

9.4.2. Products

9.4.3. Branding

9.4.4. Promotion

10. Money Spokes

10.1. Affiliate Products

10.2. Ad Income

10.3. Resale/PLR Products

10.4. Software

10.5. Live Events

10.6. Services

10.7. Coaching

10.8. Memberships

10.9. Licensing

10.10. Info Products