Stop being a spectator watching life pass you by
by Lynne Durham
1. Containers
1.1. Sales page
1.1.1. Key pain points
1.1.1.1. Feeling bored, Groundhog Day
1.1.1.2. Watching everyone else having fun and doing things from the sidelines
1.1.1.3. No hobbies, no fun, no self
1.1.2. Who will this help
1.1.2.1. Maybe this is midlife crisis
1.1.2.2. High achiever career focused & missed out on life
1.1.2.3. Older children feeling like a doormat
1.1.3. Customer language
1.2. Cart
1.3. Product content
1.3.1. Overview
1.3.2. Who is it for
1.3.3. Who is it not for
1.3.4. What you will get
1.3.5. Steps
1.3.6. What not to do
1.3.7. Tools
1.3.8. Next steps
1.4. Optin/freebie
1.4.1. 5 steps to goal setting
1.5. Optin page
1.5.1. Advantages of visual, all in one, in your face tool
1.6. Emails
1.6.1. Welcome
1.6.2. Surprise bonus
1.6.3. Resource
1.6.4. Testimonial / pitch