1. LESSON 3: UNDERSTANDING MEDIA: AESTHETICS OF THE IMAGE TEXT AND AUDIO
1.1. FRAMING AND READING
1.1.1. constract and compose
1.2. NEWSPAPERS AND JOURNLISM
1.2.1. information in current events
1.3. BOOKS, COMICS, MAGAZINES, AND PUBLISHING INDUSTRY
1.3.1. printed books
1.4. RADIO AND EVOKING IMAGINATION
1.4.1. reach a wide array of areas
1.5. FRAMING AND LISTENING
1.5.1. imagine what happens to the story
2. LESSON 4: UNDERSTANDING MEDIA: AESTHETICS OF FILM AND TV
2.1. THE FILM FORM
2.1.1. celluloid film strip
2.2. MODES OF FILM PRODUCTION
2.2.1. pre production
2.2.2. production stage
2.2.3. postproduction stage
2.3. FILM FORMATS
2.3.1. narrative
2.3.2. documentary
2.3.3. animation
2.3.4. experimental
2.4. FILM IMAGE COMPOSITION
2.4.1. film language
2.5. MOTION FRAMING CONCEPTS
2.5.1. movement
2.6. THE TV BROADCAST
2.6.1. similar to the aesthetic film form
2.7. KINDS OF TV SHOWS
2.7.1. Informative programming
2.7.2. Entertainment programming
2.8. TV SHOW ANATOMY AND ADVERTSING
2.8.1. shows content could be subdivided into segments
2.9. CRAFTING MEDIA MESSAGES
2.9.1. film and television
2.10. CREATING MEANING IN AUDIO PRODUCTION
2.10.1. sounds, music, noise, or dialogue
2.11. CREATING MEANING AND IMAGE PRODUCTION
2.11.1. visual minded
2.12. CREATING MEANING IN AUDIOVISUAL PRODUCTION
2.12.1. audio hook
3. LESSON 5: UNDERSTANDING MEDIA: AESTHETICS OF NEW MEDIA
3.1. DECONSTRUCTING NEW MEDIA
3.1.1. web based application
3.2. NEW MEDIA TECHNOLOGY: CONVERGENCE AND CHARACTERISTICS
3.2.1. make it easier to duplicate
3.3. NEW MEDIA AS MULTIMEDIA
3.3.1. smartphones and computer tablets
3.4. NEW MEDIA TRANSITIONS: from SYNERGY TO TRANSMEDIA
3.4.1. media conglomerate
3.5. INTERSECTING TRADITIONAL TO NEW MEDIA
3.5.1. HTML, URL
3.6. JOURNALISM+INTERNET= BLOGGING
3.6.1. weblog or blog
3.7. BROADCASTING+INTERNET= PODCAST
3.7.1. shared online
3.8. FILM+INTERNET= YOUTUBE
3.8.1. youtube or vimeo
3.9. TRANSITIONING MEDIA, TRANSITIONING USERS
3.9.1. digital native and digital immigrant
4. LESSON 1: WHAT IS MEDIA?
4.1. Helps us spread information in different forms and devices
4.2. television, newspaper, and magazines
4.3. THE COMMUNICATION PROCESS
4.4. THE FEEDBACK MECHANISM
4.4.1. SOURCE, MESSAGE, CHANNEL, RECEIVER
4.5. MEDIA AS INFORMATION INDUSTRY
4.5.1. Film Industry, broadcast industry, publishing industry, photography industry
4.6. MEDIA AS A CULTURE OF ENTERTAINMENT
4.6.1. media becomes viable business in itself
4.7. KINDS of MEDIA
4.7.1. TRADITIONAL
4.7.1.1. print media
4.7.2. NEW
4.7.2.1. newer way of creating, processing, and transmitting information
4.7.3. SOCIAL
4.7.3.1. internet maintained computer programs
4.8. MOBILE COMMUNICATION TECHNOLOGY
4.9. RELATED AND EMERGING TECHNOLOGIES
5. LESSON 2: MEDIA THEN AND NOW
5.1. PRE- INDUSTRIAL AGE
5.1.1. oral traditions
5.2. INDUSTRIAL AGE
5.2.1. evolution of factories
5.3. ELECTRONIC AGE
5.3.1. electricity
5.4. DIGITAL AGE
5.4.1. current age
5.5. BRIEF HISTORY OF PHILIPPINE MEDIA
5.5.1. pre- colonial traces
5.5.2. print industry and filipino freedom
5.5.3. european film import
5.5.4. broadcast industry
5.5.5. local online media
6. LESSON 6: UNDERSTANDING MEDIA: AESTHETICS OF SOCAIL NETWORKING
6.1. DEEPER UNDERSTANDING OF SOCIAL MEDIA
6.1.1. internet- delivered forms
6.2. WHAT IS SOCIAL NETWORKING?
6.2.1. sharing informations and services
6.3. KINDS OF SOCIAL MEDIA AND IT'S VARYING USES
6.3.1. print-ased
6.3.2. audio based
6.3.3. photo based
6.3.4. video based
6.3.5. social networking sites
6.4. RELEVANCE OF SOCIAL MEDIA IN TODAY'S SOCIETY
6.4.1. directly engage with their consituents
6.5. PERSONAL COMMUNICATIONS
6.5.1. communicate with their love ones overseas
6.6. BUSINESS AND COSTUMER CARE TOOLS
6.6.1. brand companies
6.7. SOCIAL SERVICES AND GOVERNANCE
6.7.1. government agencies
6.8. EDUCATIONAL TOOLS
6.8.1. blogging
6.9. TRADITIONAL MEDIA COVERAGE AND SOCIAL MEDIA ENHANCEMENT
6.9.1. elaborate feedback coursed through social media channels
6.10. ENTERTAINMENT PORTALS
6.10.1. pop culture content curating