$$ Proposals Submitted

1. Net New Opportunities (Tier 1 accounts)

1.1. # Org mining cadence

1.2. # Executive Connects

1.3. # knowledge sessions

1.3.1. Lunch & Learn

1.3.2. White board sessions

1.3.3. Roadmapping sessions

1.3.4. Webinars / Seminars

1.4. # shared experiences

1.4.1. # conferences attended

1.4.2. # conferences co-presented

1.4.3. # articles/whitepapers co-authored

1.5. # Sponsor referrals

2. Distribution & Coverage

2.1. # of orgs engaged with

2.2. % of exec coverage (by org)

2.3. # engagements per account

2.4. # engagements per org

2.5. # events presented at (external)

2.5.1. Webinars

2.5.2. Original Publications

2.5.3. Analyst reports

2.5.4. Events attended

2.5.5. Awards

2.6. # engagements per industry/specialization

3. Nurture Programs (Organic Growth)

3.1. # ABM touchpoints

3.2. # Sponsor 1x1s

3.3. # Executive Connects

3.4. # sources of on-premise intelligence

3.5. # knowledge sessions