Wood & Loft. Furniture Firm

1. USP

1.1. Quality wooden furniture for reasonable prices

1.2. Simple design

1.2.1. The simpler the better

2. Staff

2.1. 2 designers

2.2. 2 delivery men

2.3. 3 technicians /constructors

2.4. 1 accountant

3. Target customers

3.1. Income UAH 50K

3.2. Age 25-60

3.3. Sense of taste

4. Perfect Final Result

4.1. Margin 50%

4.2. Turnover UAH 20 mil

4.3. DIY shops partnerships (big cities)

5. Premises&Facilitelies

5.1. Little manufacturer 10*20 m

6. Incentive scheme

6.1. Customers

6.1.1. Loyalty program

6.2. Staff

6.2.1. Salary +bonus