1. RMA
2. MARKETING
2.1. Website
2.1.1. Framework
2.1.1.1. WP, Magento, etc.
2.1.2. Hosting
2.1.3. Domain Name
2.1.4. Layout
2.1.4.1. Products, About, FAQ, Info Zone, Contact, etc.
2.1.5. Security
2.2. Outbound Mkt.
2.2.1. Trade Shows
2.2.2. Exhibitions
2.2.3. Conferences
2.3. Inbound Mkt.
2.3.1. SEO
2.3.2. Outreach Program
2.3.3. PPC
2.3.4. On-Site Optimization
2.3.5. Newsletters
2.3.5.1. Drip Campaign
2.3.6. Social Media
2.3.7. Content Mkt
2.3.8. Analytics
2.3.9. Conversion Optimization
2.4. Content
2.4.1. Brochures
2.4.2. Certificates
2.4.3. Spec Sheets
2.4.4. Leaflets
2.4.5. Video
2.5. Research
2.5.1. Competitor Analysis
2.5.2. Product/Market Analysis
2.5.3. Emerging Trends
2.5.4. Industry Content Leaders
2.5.4.1. IG, FB, LinkedIN, YouTube, Blogs, Digital Magazines, Documentaries, News, etc.
2.6. Branding / Identity
2.6.1. Image, general story, values, elevator story, font, colors, etc.
3. SALES
3.1. Hard Sales Plan
3.1.1. Retailers
3.1.2. Wholesalers
3.1.3. Distributors
3.2. Soft Sales Plan
3.2.1. Online Generated
3.2.1.1. Ecommerce
3.2.1.2. Affiliate Program
3.2.1.3. PPC
3.3. CRM
4. PRODUCT
4.1. Product Selection
4.1.1. Chaga
4.1.2. Reishi
4.1.3. Lion's Mane
4.1.4. Cordyceps
4.1.5. Turkey Tail
4.1.6. Blends
4.1.7. Golden Teacher
4.1.8. Blue Meanies
4.2. Suppliers / Partners
4.2.1. Manufacturers
4.2.1.1. China
4.2.1.1.1. Naturalin Bio - ChangSha
4.2.1.2. Germany
4.2.1.2.1. Hielscher Ultrasonics GmbH
4.2.1.3. Canada
4.2.2. Marketing / Branding
4.2.3. Packaging
4.3. Certifications / Compliances
4.3.1. FDA
4.3.2. GMP
4.3.3. Canada Controlled Substance & Dealer's License
4.4. R & D
4.4.1. Oil Extracts
5. AFTER SALES
5.1. Hotlines
5.2. Customer Service
6. LEGAL
6.1. Liabilities
6.2. Legal Consequences
6.3. Latest Industry News Updates
6.4. Company Exit Strategy
7. International Broker
8. Shipping Agent
9. Third Party Logistics
10. LOGISTICS
11. QUALITY CONTROL
11.1. FAT Process
11.2. Supplier Audit
11.3. Production Inspection
11.4. Lab Testing
11.5. Defect Sorting
12. ACCOUNTING
12.1. Software
12.2. Offshore vs. Onshore
12.3. Product Payment Terms
12.4. Tax
12.5. Company Budget
12.6. Required Funding
13. HUMAN RESOURCES
13.1. Organization Hierarchy
13.2. Shareholders
13.3. CSR
13.4. Company Core
13.4.1. Values
13.4.2. Mission
13.4.3. 5 YR Goals
13.4.4. Branding / Image
13.4.5. 30 sec Elevator Pitch