Team Structure

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Team Structure by Mind Map: Team Structure

1. Current Teams

1.1. Gurudev

1.1.1. Social Media

1.1.1.1. Twitter

1.1.1.2. Instagram

1.1.1.3. Facebook

1.1.1.4. LinkedIn

1.1.2. Youtube

1.1.3. Website

1.1.4. Ad Campaigns

1.1.5. Secretariat

1.1.6. Production Team

1.1.7. Online Event Team

1.1.8. In Person Events

1.1.8.1. City lead

1.1.8.2. Country Coordinator

1.1.8.3. Secretariat

1.1.8.4. Press/Media Coordinator

1.2. Art of Living

1.2.1. Website

1.2.2. Social Media

1.2.3. YouTube

1.2.4. Press /Media

1.2.5. Teachers/Volunteers

2. flow

2.1. Positioning

2.1.1. Voice and Messaging

2.1.2. Branding (design)

2.2. Planning

2.3. Strategy

2.3.1. Target Audience

2.3.1.1. Segmenting Audience

2.4. Content Management

2.4.1. Editorial Calender

2.4.1.1. Content Creation

2.5. Data Analytics

2.6. Tour/Event Planning

2.7. Social Media

2.7.1. Paid Ad Campaigns

2.7.2. Organic Reach

3. Website

3.1. Domain

3.1.1. srisriravishankar.org

3.2. Phases

3.2.1. Phase 1

3.2.1.1. Discovery & Strategy

3.2.1.1.1. Audit​​

3.2.1.1.2. Data Analytics

3.2.1.1.3. Brand Strategy​​

3.2.1.1.4. Brand Design

3.2.1.1.5. Sitemap

3.2.1.1.6. Content structure by page ​

3.2.2. Phase 2

3.2.2.1. Build

3.2.2.1.1. Content creation

3.2.2.1.2. Web design ​

3.2.2.1.3. Web development​

3.2.2.1.4. Migration of existing data​

3.2.2.1.5. SEO Implementation​

3.2.2.1.6. Testing

3.2.3. Phase 3

3.2.3.1. Growth

3.2.3.1.1. Organic and paid marketing campaigns​

3.2.4. Ongoing

3.2.4.1. Planning

3.2.4.1.1. Resource and team management

3.2.4.1.2. Clear documentation of project requirements​

3.2.4.1.3. A well-defined and precise planning of the project​

3.3. team members needed

3.3.1. Project managers​

3.3.1.1. Strategists​

3.3.1.2. Creative manager

3.3.1.2.1. Content & design managers

3.3.1.3. Website developers (frontend and backend)​

3.3.1.4. SEO experts​

3.3.1.5. Analytics manager ​

3.3.1.6. CRM manager​

3.3.1.7. Paid social specialists​

3.3.1.8. Google ad grant specialist​

3.3.1.9. Coordinator of brand ambassadors & AOL network efforts​

3.4. coordination with other team

3.4.1. secretariat

3.4.2. social media

3.4.3. Youtube

4. Resources needed

4.1. Project Manager

4.2. Project Assistant

4.3. Strategists

4.4. Content Writers (2-3)

4.5. Branding Specialist

4.6. Graphic Designers

4.7. UI Designer

4.8. SEO Expert

4.9. Data Analytist