1. MONITORING & EVALUATION
1.1. Counting
1.1.1. Likes
1.1.2. Save
1.1.3. Impression
1.1.4. Reach
1.1.5. Comment
1.1.6. Share
1.2. Insight
1.2.1. Facebook Page
1.2.2. Instagram Insight
1.2.3. Twitter Insight
1.2.4. Facebook Business Manager
1.3. Content daily report
1.3.1. 30 days
1.4. Review & Evaluation
1.4.1. Strategy
1.4.2. Type content
1.4.3. Audience
1.4.4. Best time
2. TOOLS & INSTRUMENTS
2.1. Social Media Strategy Canvas
2.1.1. Persona audience
2.1.2. KPI's / Goal
2.1.3. Strategy
2.1.4. Channel
2.1.5. Budget
2.1.6. Type content
2.2. Content Planner
2.2.1. Sheet
2.2.2. TODOISM
2.2.3. Trello
2.3. OKR's Canvas
2.3.1. Report
2.3.2. Review
2.3.3. Strategy Evaluation
3. PREPARATION
3.1. Research
3.1.1. Audience
3.1.1.1. Interest
3.1.1.2. Desire
3.1.1.3. Needs
3.1.2. Content
3.1.2.1. Niche
3.1.2.2. Virality
3.2. Strategy
3.2.1. Setting GOAL
3.2.2. Persona audience
3.3. Channel
3.3.1. Social Media Account
3.4. Content Planner
3.4.1. Category/niche
3.4.2. Tag/keywords
3.4.3. Hashtag
3.4.4. Type
3.4.4.1. Image
3.4.4.2. Video
3.4.4.3. Audio
3.5. Budget
3.5.1. Paid promote
3.5.2. Endorser
3.5.3. Give away
3.5.4. Ads
4. EXECUTION
4.1. Content production
4.1.1. Designing
4.1.2. Copywriting/caption
4.1.3. Script & Storyboard
4.1.3.1. Video
4.1.3.2. Audio
4.2. Tools
4.2.1. Buffer
4.2.2. Hootsuite
4.2.3. Content Creator Studio