Marketing Strategy through Online Media for Nusa Penida Beach Tourism in Bali
by Fidyana Naqya
1. Target of Online Marketing
1.1. Tourist
1.1.1. Foreign Tourist
1.1.2. Domestic Tourist
2. Building Online Marketing
2.1. 10 Step Guide
3. Critical Success Factor
3.1. Paying Attention
3.2. Understand the target
4. Online Marketing
4.1. Definition
4.2. Types
4.2.1. Search engine optimization (SEO)
4.2.2. Search engine marketing (SEM)
4.2.3. Content marketing
4.2.4. Social Media Marketing (SMM)
4.2.5. Pay-per-click advertising (PPC)
4.2.6. Affiliate marketing
4.2.7. Email Marketing