Sales of Laundry Shop has plateaud and not able to sustain the cost of operations

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Sales of Laundry Shop has plateaud and not able to sustain the cost of operations 저자: Mind Map: Sales of Laundry Shop has plateaud and not able to sustain the cost of operations

1. Behavioral

1.1. Managers with low commitment to business

1.1.1. Unrewarded as business has no profit

1.1.2. With other personal commitments needed to make a living (education, career)

1.1.2.1. 99% time for other commitments; 1% time for business

1.1.2.2. Unclear what are the plans and commitments moving forward

1.1.2.3. No conversation on personal views towards current management situation

1.2. Unsure if skill sets of managers are suited for the business and what are the gaps

1.2.1. Soft Skills

1.2.1.1. Motivational

1.2.1.2. Networking

1.2.1.3. Employee Leadership

1.2.2. Hard Skills

1.2.2.1. Financial Management

1.2.2.1.1. Hired accountant but no defined commitments on monthly deliverables

1.2.2.1.2. Requires manual sales updating c/o managers who already have limited time

1.2.2.2. Growth and Social Media Marketing

1.2.2.2.1. With plans but no follow through

1.2.2.3. Logistics and Supply Planning

1.2.2.3.1. No skill set

1.2.2.3.2. Challenged in procuring and paying for items as it takes up time and no structure, can happen anytime

1.2.2.4. Store and Machine Maintenance

1.2.2.4.1. No skill set

2. Structural

2.1. Not hitting sales targets

2.1.1. No defined sales plan

2.1.2. High operating costs more than usual shops, especially rent

2.1.3. No growth marketing activities, relying on organic traffic

2.2. People utlization

2.2.1. Low engagement leading to some turnover

2.2.1.1. Minimum wage

2.2.1.2. Limited opportunity for growth, progression, and leadership development

2.2.2. Delivers on basics but not exceptional

2.2.2.1. Limited training

2.2.2.1.1. Customer Service

2.2.2.1.2. Maintenance and Store Upkeep

2.2.2.1.3. Sales Monitoring

2.2.2.1.4. Delivery Service Monitoring

2.2.3. No delivery service which is a basic of laundy businesses

3. Macroeconomic conditions

3.1. Competition

3.1.1. A lot of laundry shops have opened up in the are resulting to less share of customers

3.1.2. Competition are established (years in the area)

3.1.3. Competition with bigger capital (more machines and bigger store)

3.1.4. Competition with cheaper prices

3.1.5. Competition with delivery service

3.1.6. Competition more active in marketing activities

3.2. Pandemic and lockdowns

3.2.1. Limited mobility resulting to less foot traffic

3.2.2. Limited income resulting to less spending

3.3. City Water Supply Problems

3.3.1. No water supply on peak hours (weekends, mid-day) which affects working hours, employee has to stay late to wait for water

3.3.1.1. Employee has to stay late

3.3.1.2. Customers have to wait longer

3.3.1.3. Unclear if supply can support any demand-generating activities

3.3.2. No clear accountability, is it building owner or the city water supplier?

3.3.2.1. No clear action plan and measure moving forward

4. Technological

4.1. Manual Processes

4.1.1. Takes up too much time

4.1.2. Difficult to review and look for documents when needed

4.1.3. Sales relies on staff recording and reporting

4.2. Limited understanding of own machines

4.2.1. Lost knowledge on how to operate

4.2.1.1. Lack of SOPs that can easily be referred to by anyone