So, You think you know Marketing
by Tanya Kaila
1. Traditional Marketing VS Digital Marketing
1.1. Reach
1.2. Efficiency
1.3. Cost
2. The n'CATT Marketing Funnel
2.1. Niche
2.2. Content
2.3. Attention
2.4. Trust
2.5. Transaction
3. Choosing the right nicheforstartups
3.1. Three Components
3.2. Talent
3.3. Passion
3.4. Market
4. Art of selling and Marketing
4.1. Theory
4.2. Brand Positioning
4.3. Science of Marketing
5. Power of Personal Branding
5.1. Targeting audience
5.2. Niche
5.3. #MASSTRUST
6. Integrated Digital Marketing
6.1. Email Marketing
6.2. FaceBook Ads
6.3. SEO
6.4. Paid Ads