Winehunters - mindmap
by João Aranha
1. Specific themes for the wines
1.1. Location based
1.1.1. Country
1.1.2. Region
1.1.3. Continent
1.2. Perfumed wine boxes for delivery
2. Sustainability
2.1. Refundable cans (opportunity to get one for free after returning some)
2.2. Recyclable cans
2.3. Paper based bottle
3. E-commerce
3.1. cluster packages
3.2. online chat
3.2.1. question based
3.2.2. chatbot
4. Subscription service
4.1. Enology reviews in videos
4.2. tasting notepad with guidelines
4.3. magazines
4.4. discounts to tasting events
4.5. small adds
4.5.1. Corkscrewer
4.5.2. cooling accessories
4.6. music playlists
5. New format of wine packaging
5.1. Delivery driven packages
5.1.1. easier ways to transport wine
5.2. Personalized wine cans/packages
5.2.1. Birthdays
5.2.2. weddings
5.2.3. gender reveals
5.3. Different cans/bottle shapes
5.3.1. can shaped like a wine glass
6. Color-based design
6.1. Red cans for red wine
6.2. Green cans for green wine
6.3. Pink cans for rosé wine
6.4. White cans for white wine
7. QR codes
7.1. History of the wine
7.2. Food that goes well with what you are drinking
7.3. Similar wines
7.4. Possibility to win prizes
7.4.1. example: wine tasting voucher
7.4.2. Possibility to visit the vineyard