TRAVEL

1. Competitor

1.1. Thomson

2. Solutions

2.1. Clicks and bricks

2.1.1. Advantage - a chance to go to the shop

2.1.2. Disadvantage - higher costs

2.2. Clicks only

2.2.1. Advantage - easier to implement

2.2.2. Disadvantage - lessen the credibility

3. Implementation plan

3.1. Open a shop

3.2. Develop a website

3.3. Hire professional staff

4. Introduction

4.1. ACD Travel

4.2. Clicks and bricks solution

4.3. Basic infromation

5. Size and Location of the shop

5.1. Size - small

5.2. Location

5.2.1. Airport

5.2.2. City center

6. Internet strategy

6.1. Facebook

6.2. Twitter

6.3. Google

6.4. Official website

6.5. Apps

7. Technology

7.1. QR Codes

7.2. Banners

7.3. Web sites

7.4. Payment methods

7.4.1. Chipknips

7.4.2. Credit cards

7.4.3. Apps