Marketing

YouTuneIn Mkt strategy

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Marketing by Mind Map: Marketing

1. Strategy

1.1. B2B

1.2. B2C

2. Channels

2.1. Paid

2.1.1. Ad Channels

2.1.1.1. ASO

2.1.1.2. Meta Ads

2.1.1.3. Google Ads

2.1.1.3.1. Keywords

2.1.1.3.2. Video (YouTube)

2.1.1.3.3. Display

2.1.1.4. TikTok Ads

2.1.1.5. LinkedIn

2.1.2. Affiliates

2.1.2.1. Influencers

2.1.2.2. Ambassadors

2.1.2.3. User Affiliate Program

2.1.2.3.1. Subscription Bonuses

2.1.3. Conventions

2.1.3.1. Expos

2.1.3.2. Tradeshows

2.2. Owned

2.2.1. Social Media

2.2.1.1. Facebook

2.2.1.2. Instagram

2.2.1.3. TikTok

2.2.1.4. LinkedIn

2.2.1.5. YouTube

2.2.2. Website

2.2.2.1. Blog

2.2.2.1.1. Guest Posts

2.2.2.1.2. YouTuneIn Posts

2.2.2.1.3. Science Backed Research

2.2.2.2. Marketing

2.2.2.2.1. App Store Installs

2.2.2.2.2. Blog Newsletter Subscription

2.2.2.2.3. Lead Magnet - Download Free Track

2.2.2.2.4. B2B Landing Page

2.2.2.2.5. YouTuneIn Merchandise Store

2.2.2.2.6. YouTuneIn Events

2.2.2.2.7. Science Backed Endorsements

2.2.2.2.8. Testimonials

2.2.2.3. SEO

2.2.2.3.1. Content

2.2.2.3.2. Technical SEO

2.2.2.3.3. Backlinks

2.2.3. Podcast

2.2.4. App Store (ASO)

2.2.5. App

2.2.5.1. Wisdom

2.2.5.1.1. Video Content

2.2.5.1.2. Blog Articles

2.2.5.1.3. Guest Posts

2.2.5.1.4. Social Media Posts

2.2.5.2. WeTuneIn

2.2.5.2.1. Challenges

2.2.5.2.2. LIVE Meditations

2.2.5.2.3. 1 on 1 Messages with Founder

2.2.5.3. MyTuneIn

2.2.5.3.1. Personal Calendar

2.2.5.4. Audio

2.2.5.5. Push Notifications

2.2.5.5.1. LIVE Events

2.2.5.5.2. Product Updates

2.2.5.5.3. New Audio

2.3. Earned

2.3.1. Podcasts

2.3.2. YouTube Channels

2.3.3. Guest Blogs

2.3.4. New Stations

2.3.5. Magazines

2.3.6. News Articles

2.3.7. Speaking

2.3.8. PR