Theias Beauty Product Guide

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Theias Beauty Product Guide by Mind Map: Theias Beauty Product Guide

1. Outcomes

2. Sign Up | MindMeister MS-SymbolLockup

3. Items

3.1. Cut Sheets

3.1.1. Photo of product

3.1.2. Ingredients

3.1.3. Bullet Points on Superstar Agreements

3.1.3.1. Top three and why

3.1.4. How to use

3.1.5. Works well with: (other products)

3.1.6. Avatar connection

3.1.6.1. Who it's for

3.1.6.2. Who it's NOT for

3.1.7. Skin type codes

4. Create the Theias Beauty Product Literature Dtabase (See NEW map RE: Product Literature: Sign Up | MindMeister MS-SymbolLockup

4.1. Product Guide Book

4.2. Cut Sheets

4.2.1. Photo of product

4.2.2. Ingredients

4.2.3. Bullet Points on Superstar Ingredients

4.2.3.1. Top three and why

4.2.3.2. What makes this specific product so powerful/useful

4.2.3.2.1. Example:

4.2.4. Works well with: (other products)

4.2.5. Avatar connection

4.2.5.1. Who it's for

4.2.5.2. Who it's NOT for

4.2.6. Skin type codes

4.2.7. Planning

4.2.7.1. Audience:

4.2.7.1.1. Salon Team Members

4.2.7.1.2. Guests (Over the shoulder)

4.2.7.2. Notes:

4.2.7.2.1. Mostly used by the staff

4.2.7.2.2. Shouldn't

4.2.7.2.3. In every salon that carries Theias products

4.2.7.2.4. It contains everything they need to know to inform their clients and themselves about Theias products

4.2.7.2.5. Each product will need to have at least one QR code

4.2.7.2.6. Looks:

4.2.7.3. Needs to be:

4.2.7.3.1. simple

4.2.7.3.2. Clean

4.2.7.3.3. Clear

4.2.7.3.4. Adaptable

4.2.7.3.5. Versatile

4.2.7.4. Should contain

4.2.7.4.1. Cross referenced by problems we solve/solutions

4.2.7.4.2. Versioning system for each page as well the entire book

4.2.7.4.3. Disclaimers:

4.3. Training Side

4.3.1. Include

4.3.1.1. Application instructions

4.3.1.1.1. This should be a bulleted reference "quick start" on how to use/apply the product. For further instructions, the team member should scan the QR code

4.3.1.2. Role-Play Instructions / Scenarios

4.3.1.3. MSDS

4.3.1.3.1. Can we do this as a single page in the back of the book?

4.3.1.4. Training/Certification Microsite

4.3.2. Considerations:

4.3.2.1. These items need to be built in such a way that they can be used for private label as well. Perhaps we use a thumbnail image with their logo and image of the product with their label on it. We'll have to work to set this up so it can be photoshopped in etc., but needs to be considered.

4.4. Signage for the stores

4.5. Promotional materials

4.6. Ensure congruence in the brand