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If Social Media is the Answer, What was the Question? by Mind Map: If Social Media is the Answer,
What was the Question?
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If Social Media is the Answer, What was the Question?

Applications

In case of emergency

Twitter Trending Topics

http://www.flickr.com/photos/meg/3533025291/in/pool-participatecreate/

Google Flu

Facebook's Happiness Index

Knowledge

History of the Internet

History of Socialized Content

Timeline

Memes/Virality

Skills

Attitudes

Control

Privacy

Collaboration

Community

Participation

Metrics

self-reported

system-reported

By the numbers

ROI

Landscape

Conversation Prism

Trends/Issues

Convergence

Platforms/Ecosystems

Trust, Authority, Credibility

Influencing the Influencers

Junk Science

Causes Cancer

Full of Pedophiles

Lowers Scores

Challenging Assumptions

Sexting

Anti-social

Wasting time

Superusers

Business Integration

Big Questions

Why

Diversion

Disruption

Mature technology

Who

Forrester Research's Groundswell

Gender

What

Microblogging (Twitter)

When

Daily activities

Where

How are businesses using SM?

Opportunities/Risks

Implementation

Strategy