Considerations for the Evaluation of Innovative Ideas & Business Development Adapted from Diego Rodriguez, 2009
by Jamie Coch

1. Evaluation & Filter
1.1. Develop a taste for the many flavors of innovation
1.2. Most new ideas aren't
1.3. Killing ideas is a good idea
2. Process & Approach
2.1. Baby steps often lead to big leaps
2.2. Everyone needs time to innovate
2.3. Instead of managing, try cultivating
2.4. Do everything right, and you'll still fail
2.4.1. Failure sucks, but instructs
2.4.2. Celebrate errors of commission. Stamp out errors of omission.