Execution Plan for ProInsight.ai (MVP)

1. 1. Marketing Team

1.1. Tasks:

1.1.1. Supervising the implementation of the marketing plan and tasks by different teams. - mahmoud

1.1.2. 1- Identify the top 40 stores on Salla platform based on traffic volume that get 10,000 organic visits. - mahmoud

1.1.3. 2- Extract contact details of these stores using tools like Lusha & Store Lead or manually. - mahmoud

1.1.4. Planning and implementing central marketing campaigns. - mahmoud

1.1.5. Creating a customer tracking system on the website. mahmoud

1.1.6. Integrate visitor tracking tools (such as Google Analytics). - mahmoud

1.1.7. Preparing an email marketing plan using Mailer Lite, WhatsApp messages and SMS campaigns. nermeen

1.1.8. 7- Produce and publish marketing and educational content on social media channels. - Nermeen

1.1.9. 9-Collaborate with an influencer to provide a crash course on the top 3 steps to increase store sales using ProInsight. - Mohamed said

1.2. Members

1.2.1. Mr/ FAdy

1.2.2. Mr/ Mahmoud

1.2.3. Mr/ Mohamed Said

1.2.4. Mrs/ Nermeen

2. 2.Social Media Team

2.1. Members

2.1.1. Mrs/ Dalia

2.2. Tasks:

2.2.1. 1- Create ProInsight accounts on social media platforms - Dalia

2.2.2. 2- Create a bio for the tool for all platforms that takes into account best practices - Nermeen

2.2.3. 3- Determine publishing schedules and Content plan. - Nermeen & Dalia

2.2.4. 4- Monitor audience engagement and collect feedback and suggestions to improve the tool. - Mohamed said

3. 3. SEO Team

3.1. Members

3.1.1. Mr/ Mostafa

3.1.2. Mr/ Omar

3.2. Tasks:

3.2.1. Develop targeted keyword plans for the ProInsight project.

3.2.2. Outline and implement the general framework for marketing content on the website.

3.2.3. Optimize various website pages for search engines.

3.2.4. Prepare articles, blogs, and success stories that highlight the tool’s benefits and usage.

3.2.5. Improve website speed and performance for SEO.

3.2.6. Segment data and structured reports to enhance user experience and serve search insights.

3.2.7. Build high-quality backlinks to increase site authority.

3.2.8. Review and optimize user experience (UX) for SEO compliance.

4. 4. Development Team

4.1. Members

4.1.1. T.L - Mr/ Aimade anouar

4.1.2. Mr/ Omar Zakaria

4.2. Tasks:

4.2.1. Design the overall structure of the website and the front-end interface.

4.2.2. Develop key information pages (home page, features page, pricing page, support page).

5. 5. Support Team

5.1. Members

5.1.1. under hiring

5.2. Tasks

5.2.1. Communicate with selected store owners to offer an exclusive trial of the tool.

5.2.2. Provide dedicated technical support during the trial period.

5.2.3. Regularly collect feedback and comments from users.

5.2.4. Assist in executing various project-related tasks.

5.2.5. Deal with customer feedback and provide the necessary support.

5.2.6. Prepare a comprehensive user guide to assist new customers in navigating the tool effectively.

5.2.7. Provide hands-on training sessions for users during the trial period.

5.2.8. Manage a ticketing system for technical support to ensure prompt responses to customer inquiries.

5.2.9. Monitor and analyze support performance to deliver regular reports to the development and marketing teams.

6. 6. Graphic & Ui Design Team

6.1. Members

6.1.1. Mr/ Ahmed Abdelaziz

6.1.2. Mr/ Ayham Alali

6.2. Tasks:

6.2.1. 1- Develop a concept for the logo, cover, and main banners and follow up on their implementation with the design team. -Dalia

6.2.2. Design various designs required to define the visual identity of Pro-Insight on social media and the website

6.2.3. Design, edit and montage all promotional videos for the Pro-Insight analysis tool.

6.2.4. Collaborate closely with the development team to ensure seamless integration of designs into the platform.