1. What are we feeding them?
1.1. Fast Food
1.1.1. Cheap
1.1.2. Conveninet
1.1.3. Satisfying
1.1.4. Health facts are ignored
1.2. Too much food
1.2.1. Food in the presence is high in calorie density
1.2.1.1. Food has more calories but is not more nutritious or filling
1.2.1.2. kids are eating starches and fat over fruits and vegetables
1.2.2. Portion Sizes are larger and larger
1.2.2.1. Over eating can lead to obesity
1.2.2.1.1. Obesity during childhood happens during adipose tissue critical period
1.2.2.1.2. Obesity during childhood predisposes child to lifetime of weight problems
1.2.2.2. Larger portion sizes prompt over eating in kids
1.2.2.2.1. Kids will eat more without feeling more full
1.2.2.2.2. If kids are given veggies instead of calorie dense foods, they will still feel equally full from both
1.2.2.2.3. "clean plate rule"
1.3. Grocery Stores
1.3.1. Source of fruits and veggies
1.3.2. becoming more abundant
1.3.3. Kids are not convinced to shop there for healthy food
2. How does it affect them?
2.1. Desire to conform
2.1.1. Cosnumption
2.1.1.1. Buy the products that serve their image
2.1.1.2. Shop to fit into a desired mold (i.e. smart, rich, pretty,etc.)
2.1.1.3. Buy based on social pressures not wants
2.1.2. Peer influence
2.1.2.1. Increases with age
2.1.2.2. Affects actions and desires more with age
2.1.2.3. Can totally reform who someone is
2.1.2.4. Better to fit in than stand out in most kid's eyes
2.1.2.5. Kids just want to be accepted by peer group
2.2. Food Choices
2.2.1. Shaped Tastes
2.2.2. Convenience
2.2.2.1. Fast food is everywhere
2.2.2.2. Kids want to go where they can get cheap food and be able to hang out with their friends in the same place
2.2.3. What's popular
2.2.3.1. Food is associated with socializing and fun
2.2.3.2. Eating the right food makes kids feel accepted
2.2.4. Health
2.2.4.1. Kids tend to eat whats convenient
2.2.4.2. Healthy food is seen as something out of the way and undesirable
2.3. Health Affects
2.3.1. Weight gain
2.3.1.1. Obesity
2.3.1.2. Diabetes
2.3.1.3. Hypertension
2.3.2. Depression
2.3.2.1. If child doesn't fit in their self esteem will take a hit
2.3.2.2. Children thrive on fitting in and not doing so is detrimental to mental health
2.3.3. Malnourishment
2.3.3.1. Kids are not getting proper vitamins and nutrients
2.3.3.2. Bodily systems cannot develop to their full capacity without nutrition
2.4. Learned behaviors
2.4.1. Children learn to eat what parents feed them
2.4.1.1. If parents give them junk food they'll be more likely to eat junk food
2.4.1.2. Children are born with the ability to self regulate food consumptions, but parents alter this
2.4.1.3. Sets them up for a lifetime of bad habits
2.4.2. Feel validated when they are praised for what they consume
2.4.3. Shape portion size and food variety based on those around them