1. Objectives
2. Format
3. Product
4. Campaign 1=Lipstick-Traffic-Image
4.1. Ad Set 1(Interest)
4.1.1. Ad 1 - Single Image - Buy 1 get 1 Free
4.1.2. Ad 2 - get 50 % off
4.2. Ad Set 2 (Interest+Demographics+Behaviour)
4.2.1. Ad 1 - Buy 1 get 1 Free
4.2.2. Ad 2 - get 50 % off
4.3. Ad Set 3 (Custom Audience )
4.3.1. Ad 1 - Buy 1 get 1 Free
4.3.2. Ad 2 - get 50 % off
5. Campaign 2 =Lipstick-Traffic-Video
5.1. Ad Set 1 ( Detailed Audience 1)
5.1.1. Ad 1- UP TO 50% OFF + Extra 20% OFF + Free Delivery on your First Order
5.1.2. Ad 2 Hot lip shades under ₹699!
5.2. Ad Set 2 (Detailed Audience 2)
5.2.1. Ad 1- UP TO 50% OFF + Extra 20% OFF + Free Delivery on your First Order
5.2.2. Ad 2 Hot lip shades under ₹699!
5.3. Ad Set 3 (Detailed Audience 3)
5.3.1. Ad 1- UP TO 50% OFF + Extra 20% OFF + Free Delivery on your First Order
5.3.2. Ad 2 Hot lip shades under ₹699!
6. Campaign 3= Lipstick -Traffic- Carousel
6.1. Ad Set 1 (Detailed Audience 1)
6.1.1. Ad 1 10 best-selling shades, 1 perfect kit!
6.1.2. Ad 2 Get 30% off
6.2. Ad Set 2 (Detailed Audience 2)
6.2.1. Ad 1 10 best-selling shades, 1 perfect kit!
6.2.2. Ad 2 Get 30% off
6.3. Ad Set 3 (Detailed Audience 3)
6.3.1. Ad 1 10 best-selling shades, 1 perfect kit!
6.3.2. Ad 2 Get 30% off
7. Campaign4= Lipstick -Traffic-Collection
7.1. Ad Set 1 ( Detailed Audience 1)
7.1.1. Ad 1-Mini in size, major in style!
7.1.2. Ad 2 - Introducing New Iba Pocket-Sized Lipstick Library!
7.2. Ad Set 2 (Detailed Audience 2)
7.2.1. Ad 1-Mini in size, major in style!
7.2.2. Ad 2 - Introducing New Iba Pocket-Sized Lipstick Library!
7.3. Ad Set 3 (Detailed Audience 3)
7.3.1. Ad 1-Mini in size, major in style!
7.3.2. Ad 2 - Introducing New Iba Pocket-Sized Lipstick Library!
8. Campaign 5=Lipstick-sales-Image
8.1. Ad Set 1 (Detailed Audience 1)
8.1.1. Ad 1 - Paint your pout, polish your tips! Snag your go-to Revlon Suede Ink Lipstick and receive a free Nail Enamel on purchases over Rs.1000.
8.1.2. Ad 2 - Get ready to slay with our Touch & Glow LongStay Liquid Lipstick! 💄✨ Buy 1 and Get 1 FREE!
8.2. Ad Set 2 (Detailed Audience 2)
8.2.1. Ad 1 - Paint your pout, polish your tips! Snag your go-to Revlon Suede Ink Lipstick and receive a free Nail Enamel on purchases over Rs.1000.
8.2.2. Ad 2 - Get ready to slay with our Touch & Glow LongStay Liquid Lipstick! 💄✨ Buy 1 and Get 1 FREE!
8.3. Ad Set 3 (Detailed Audience 3)
8.3.1. Ad 1 - Paint your pout, polish your tips! Snag your go-to Revlon Suede Ink Lipstick and receive a free Nail Enamel on purchases over Rs.1000.
8.3.2. Ad 2 - Get ready to slay with our Touch & Glow LongStay Liquid Lipstick! 💄✨ Buy 1 and Get 1 FREE!
9. Campaign 6= Lipstick- Sales- Video
9.1. Ad Set 1 (Detailed Audience 1)
9.1.1. Ad 1 -Special Offer available - 𝐁 𝐮 𝐲 𝐚𝐧𝐲 𝟐 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐬 𝐠 𝐞𝐭 𝟐𝟒𝐇𝐑 𝐊𝐨𝐡𝐥 𝐊 𝐚𝐣𝐚𝐥 𝐅𝐑𝐄𝐄.
9.1.2. Ad 2- Beauty haul of the season! ✨ Get a free pouch on orders above Rs. 1499. 💄🎉 Don’t miss out on this fab deal!
9.2. Ad Set 2 (Detailed Audience 2)
9.2.1. Ad 1 -Special Offer available - 𝐁𝐮 𝐲 𝐚𝐧𝐲 𝟐 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬 𝐠 𝐞𝐭 𝟐𝟒𝐇𝐑 𝐊𝐨𝐡𝐥 𝐊𝐚𝐣𝐚𝐥 𝐅𝐑𝐄𝐄.
9.2.2. Ad 2 -Beauty haul of the season! ✨ Get a free pouch on orders above Rs. 1499. 💄🎉 Don’t miss out on this fab deal!
9.3. Ad Set 3 (Detailed Audience 3)
9.3.1. Ad 1- Special Offer available - 𝐁𝐮 𝐲 𝐚𝐧𝐲 𝟐 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬 𝐠 𝐞𝐭 𝟐𝟒𝐇𝐑 𝐊𝐨𝐡𝐥 𝐊𝐚𝐣𝐚𝐥 𝐅𝐑𝐄𝐄.
9.3.2. Ad 2 - Beauty haul of the season! ✨ Get a free pouch on orders above Rs. 1499. 💄🎉 Don’t miss out on this fab deal!
10. Campaign 7 = Lipstick- Sales-Carousel
10.1. Ad Set 1 (Detailed Audience 1)
10.1.1. Ad 1 - Unleash your boldest self—one swipe, endless confidence!
10.1.2. Ad 2 - Your lips, your statement. Make it unforgettable
10.2. Ad Set 2 ( Detailed Audience 2)
10.2.1. Ad 1 - Unleash your boldest self—one swipe, endless confidence!
10.2.2. Ad 2 - Your lips, your statement. Make it unforgettable
10.3. Ad Set 3 ( Detailed Audience 3)
10.3.1. Ad 1 - Unleash your boldest self—one swipe, endless confidence!
10.3.2. Ad 2 - Your lips, your statement. Make it unforgettable
11. Campaign 8= Lipstick - Sales- Collection
11.1. Ad Set 1(Detailed Audience 1)
11.1.1. Ad 1 - Luxury on your lips – Flat 35% off on all premium lipstick shades
11.1.2. Ad - 2 Add a pop of color to your day – Buy any 2 lipsticks and get a 3rd FREE
11.2. Ad Set 2( Detailed Audience 2)
11.2.1. Ad 1 - Luxury on your lips – Flat 35% off on all premium lipstick shades
11.2.2. Ad - 2 Add a pop of color to your day – Buy any 2 lipsticks and get a 3rd FREE
11.3. Ad Set 3 ( Detailed Audience 3)
11.3.1. Ad 1 - Luxury on your lips – Flat 35% off on all premium lipstick shades
11.3.2. Ad - 2 Add a pop of color to your day – Buy any 2 lipsticks and get a 3rd FREE
12. Campaign 9 = Lipstick -App-Promotion -Image
12.1. Ad Set1 (Detailed Audience 1)
12.1.1. Ad 1 - Steal the spotlight with 20% off all lipsticks – Limited stock, hurry
12.1.2. Ad 2 - Long-lasting color, long-lasting deals – 30% off on every lipstick purchase
12.2. Ad Set 2( Detailed Audience 2)
12.2.1. Ad 1 - Steal the spotlight with 20% off all lipsticks – Limited stock, hurry
12.2.2. Ad 2 -Long-lasting color, long-lasting deals – 30% off on every lipstick purchase
12.3. Ad Set 3 ( Detailed Audience 3)
12.3.1. Ad 1 - Steal the spotlight with 20% off all lipsticks – Limited stock, hurry
12.3.2. Ad 2 -Long-lasting color, long-lasting deals – 30% off on every lipstick purchase
13. Campaign 10 = Lipstick - App - Promotion - Video
13.1. Ad Set 1(Detailed Audience 1)
13.1.1. Ad 1 - Your perfect shade awaits – Buy 2 lipsticks, Get 20% off
13.1.2. Ad 2 - Glam up your look! Buy 1 Lipstick, Get 1 Free – Limited Time Only
13.2. Ad Set 2( Detailed Audience 2)
13.2.1. Ad 1 - Your perfect shade awaits – Buy 2 lipsticks, Get 20% off
13.2.2. Ad 2 - Glam up your look! Buy 1 Lipstick, Get 1 Free – Limited Time Only
13.3. Ad Set 3 ( Detailed Audience 3)
13.3.1. Ad 1 - Your perfect shade awaits – Buy 2 lipsticks, Get 20% off
13.3.2. Ad 2 - Glam up your look! Buy 1 Lipstick, Get 1 Free – Limited Time Only
14. Campaign 11 = Lipstick -App - Promotion - Carousel
14.1. Ad Set 1(Detailed Audience 1)
14.1.1. Ad 1 - Pucker up with style – Grab 3 lipsticks for the price of 2
14.1.2. Ad 2 - Shine brighter with every swipe – Limited-time lipstick deals, up to 40% off
14.2. Ad Set 2( Detailed Audience 2)
14.2.1. Ad 1 - Pucker up with style – Grab 3 lipsticks for the price of 2
14.2.2. Ad 2 - Shine brighter with every swipe – Limited-time lipstick deals, up to 40% off
14.3. Ad Set 3 ( Detailed Audience 3)
14.3.1. Ad 1 - Pucker up with style – Grab 3 lipsticks for the price of 2
14.3.2. Ad 2 - Shine brighter with every swipe – Limited-time lipstick deals, up to 40% off
15. Campaign 12 = Lipstick - App - promotion - Collection
15.1. Ad Set 1(Detailed Audience 1)
15.1.1. Ad 1 - Swipe, slay, and save – Lipsticks starting at just ₹199
15.1.2. Ad 2 - Lipstick heaven awaits – 20% off on all shades, plus a free gift
15.2. Ad Set 2( Detailed Audience 2)
15.2.1. Ad 1 - Swipe, slay, and save – Lipsticks starting at just ₹199
15.2.2. Ad 2 - Lipstick heaven awaits – 20% off on all shades, plus a free gift
15.3. Ad Set 3 ( Detailed Audience 3)
15.3.1. Ad 1 - Swipe, slay, and save – Lipsticks starting at just ₹199
15.3.2. Ad 2 - Lipstick heaven awaits – 20% off on all shades, plus a free gift