1. Marketing
1.1. Market focus
1.1.1. Middle class Late nighters
1.2. Business position
1.2.1. Unique Pub in KZ
1.3. Marketing materials
1.3.1. Website, logo, business cards, brochure, company clothing, email signature, packets for specialized needs
1.4. Media attention
1.4.1. Advertisement
1.4.2. Opening ceremony
2. Menu
2.1. Traditional Czech Meals
2.1.1. Side dishes
2.1.1.1. Dumplings Rice Potatoes Buckwheat Pasta
2.1.2. Soup
2.1.2.1. garlic soup lentil soup goulash soup potato soup champignon soup onion soup bread soup
2.1.3. Meat dishes
2.1.3.1. Guláš Roast pork with dumplings and cabbage Marinated sirloin Řízek Karbanátek Smoked meat Beef with Tomato sauce Rabbit Roasted duck Chicken in Paprika sauce Roast Turkey Cock with Bacon Křupánky Fishes
2.2. Drinks
2.2.1. Soft drink
2.2.1.1. Juice
2.2.1.1.1. Apple Orange Multivitamin
2.2.1.2. Cola Tonic
2.2.1.3. Tea Coffee
2.2.2. Beer
2.2.2.1. Pilsner Kozel Gambrinus
3. Building
3.1. Building search
3.2. Competent staff visit buildings
3.3. Inform local institutions
3.4. Building choice
4. Reconstruction
4.1. Interier designer tender
4.2. Building company tender
5. Employees
5.1. HR Consulting
5.2. Employees checklist
5.3. Trainings
6. Czech Atmosphere
6.1. Interier
6.1.1. Pictures Posters
6.1.1.1. Charles Bridge Dancing House Jindrisska Tower National Museum Astronomical Clock etc.
6.1.2. Furniture
6.2. Music
6.2.1. Lounge Pop Electronic
6.3. Holidays
6.3.1. Special events
6.3.1.1. Beer contest Festivals