1. **Strategy**
1.1. Defination
1.1.1. Strategy is about making you think ahead regarding key issues affecting organizations
1.2. The elements of strategy
1.2.1. The determination of the basic long-term goals and objectives
1.2.2. The adoption of courses of action
1.2.3. The allocation of resources
1.3. The practice of strategy
1.3.1. Mintzberg's five Ps
1.3.1.1. a plan
1.3.1.1.1. Plan strategies
1.3.1.2. a ploy
1.3.1.2.1. *Ploy strategies *
1.3.1.3. a pattern of behaviour
1.3.1.3.1. *Pattern strategies *
1.3.1.4. a position in respect to others
1.3.1.4.1. *Position strategies *
1.3.1.5. perspective
1.3.1.5.1. Perspective strategies
2. **Levels of strategic decisions**
2.1. Different 'levels'
2.2. Strategic level decisions
2.2.1. are concerned with
2.2.1.1. the formulation, evaluation, selection and monitoring of strategies to have these objectives
2.2.1.2. the setting of long-term objectives
2.2.1.3. the acquistion of sustainable competitive advantage
2.2.2. have a numberof characteristic features in that they
2.2.2.1. are made by senior managers
2.2.2.2. affect the whole organization
2.2.2.3. are medium to long-term in nature
2.2.2.4. are complex and often based upon uncertain or incomplete information
2.3. Tactical level decisions
2.4. Operational level decisions
2.5. Congruency and 'fit'
2.6. Time and planning horizons
2.6.1. delivered to specified quality standards
2.6.2. capable of being replicated
2.6.3. resilent
3. **Objectives**
3.1. Types of objectives
3.1.1. 2 forms
3.1.1.1. Closed
3.1.1.2. Open
3.2. Hierarchy of objectives
3.3. Mission, vision and values: overview
3.4. Mission andmission statements
3.4.1. company philosophy
3.4.2. company identity or self-concept
3.4.3. principal products or services
3.4.4. customers and markets
3.4.5. geographic focus
3.4.6. obligations to shareholders
3.4.7. commitment to employees
3.5. Vision and values
3.6. The content of corporate objectives
3.6.1. relate to the whole organization
3.6.2. apply to the medium-to-long-term
3.6.3. are set by senior management
3.6.4. relate to a number of key areas of concern
3.6.5. can be pursued simultaneously