1. Technology
1.1. Multiliteracies
1.1.1. Functional
1.1.1.1. Basic understanding/use
1.1.1.1.1. Utilizing existing tutorials
1.1.1.1.2. Patient/constant responses to e-mails and questions
1.1.1.1.3. One-on-one instruction
1.1.2. Critical
1.1.2.1. Questioning use/cultural assumptions through thoughtful discussion
1.1.2.1.1. Aware of implications of digital use
1.1.3. Rhetorical
1.1.3.1. Reflective production/use
1.1.3.1.1. Moving beyond WYSIWYG
1.2. Enthusiasm w/o Determinism
1.2.1. Lesson/activity drives technology, not other way around
1.2.2. Technology = contextualized
1.2.3. Nurture culture of curiosity, experimentation
1.2.3.1. Know where each student stands with technology from the beginning
1.3. Building ethos: I am a...
1.3.1. Dedicated practitioner
1.3.2. Committed experimenter
1.3.3. Avid consumer
1.3.4. Vocal critic
2. Humor
2.1. Topoi
2.1.1. College life
2.1.2. In the news
2.1.3. Around the interwebz
2.2. Classroom Environment
2.2.1. Casual
2.2.1.1. Students are comfortable
2.2.2. Lively
2.2.2.1. Students are engaged
2.2.3. Fresh
2.2.3.1. Students are curious
2.3. Did the attempt resonate with students?
2.3.1. Yes
2.3.2. Not Really
2.3.3. Absolutely Not
3. Rhetoric
3.1. Analysis
3.1.1. Textual
3.1.1.1. Speeches
3.1.1.2. Editorials
3.1.2. Visual
3.1.2.1. Ads
3.1.2.2. Photos
3.1.3. Digital
3.1.3.1. Websites
3.1.3.2. Software
3.2. Style
3.2.1. Metaphor
3.3. Audience
3.3.1. Know
3.3.1.1. Connect
3.3.1.1.1. Challenge