Nike - Just Do It
by Aleksandra Cabaj
1. Wykorzystanie billboardów
1.1. http://2.bp.blogspot.com/_GZ2xkp9bIGA/THxalULK9kI/AAAAAAAAAC8/wTkvX7vCjpw/s1600/nikeboot100percent.jpg
1.2. http://2.bp.blogspot.com/_KSARnNMiVM8/TK6VnvVg7hI/AAAAAAAAABU/Vn2A7cckcag/s1600/billboardt.jpg
1.3. http://4.bp.blogspot.com/_KSARnNMiVM8/TK6XxQlRbjI/AAAAAAAAABY/McuLiepl6Ms/s1600/board1035.jpg
2. Zniekształcenie logo marki
2.1. http://business.nmsu.edu/~dboje/images/nikeimpale.jpg
2.2. http://www.woostercollective.com/2007/01/26/Nike-the-Ripper.jpg
2.3. http://dfelleman.files.wordpress.com/2013/04/nike-just-do-it.jpg?w=630
3. Tworzenie nowego znaczenia poprzez dopisanie tekstu do sloganu
3.1. http://t1.gstatic.com/images?q=tbn:ANd9GcR4EjYKWB6Iv1HtYGv-c5WInI5EgwJWASy_sndlWtEWA0AzWvNS
3.2. http://www.antimedia.net/nikesweatshop/images/adbust.jpg
4. Wpisanie logo w nowe hasło
4.1. http://iamthesystem.files.wordpress.com/2011/02/nike.gif
5. Strawestowanie sloganu
5.1. http://mrait.files.wordpress.com/2011/04/nike-copy.jpg
5.2. http://www.google.pl/url?sa=i&source=images&cd=&cad=rja&uact=8&docid=7Nikw-RI6mNHMM&tbnid=-0E-LwLmwPwGdM:&ved=0CAgQjRw4Pw&url=http%3A%2F%2Fcourtenay-lea.blogspot.com%2F2010%2F08%2Fweek-5-lecture-tutespark.html&ei=SXZ0U7veLcis7QbM5YGoCg&psig=AFQjCNE4_reCiDbD42LD-cK1Ha5TOAupoQ&ust=1400227785828074
5.3. http://t2.gstatic.com/images?q=tbn:ANd9GcS7jFOXwaU2olXPFLepM6vg0Vv4TVU0mCiHydll_xiGR_Rcj2iU
5.4. https://ashleighjsmith.files.wordpress.com/2010/08/just-sew-it-242x300.jpg
5.5. https://ashleighjsmith.files.wordpress.com/2010/08/just-douche-it.jpg?w=700&h=
6. Zdjęcia dzieci z "fabryk potu"
6.1. http://1.bp.blogspot.com/_hswsCrLLVjg/TMmhD8xlrjI/AAAAAAAAAm0/kDEGGYjoi_c/s1600/NIKE_boy.jpg
6.2. http://wpmu.mah.se/nmict141group2/files/2014/03/NikeCultureJamming.jpg
6.3. http://chatges.files.wordpress.com/2011/11/nikeculturejam-ch.png
6.4. http://dations9.files.wordpress.com/2012/01/rio-4-copy.jpg
6.5. http://ilikejoeparker.files.wordpress.com/2012/03/just-do-it.jpg
7. Komentarz do wydarzeń politycznych
7.1. http://t1.gstatic.com/images?q=tbn:ANd9GcSySrjIGcwbTIxvbz_x6HRlRjtRfdxAeH4_phxxtUsv7LtdP-rR
8. Komentarz bieżących wydarzeń
8.1. http://t0.gstatic.com/images?q=tbn:ANd9GcRLVSMnGdf1qebJD2cQdTmePpkkm88rwwPdcC4Wh1lH9_j6uvlN