MODULE 3: The Entry Strategy and Business Plan or Marketing Plan

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MODULE 3: The Entry Strategy and Business Plan or Marketing Plan by Mind Map: MODULE 3: The Entry Strategy and Business Plan or Marketing Plan

1. 3.6 - CONCLUSION AND RECOMMENDATIONS

1.1. Conclusions and Recommendations from all the above sections of Module Three

2. 3.4 - FINANCIAL STRATEGY

3. 3.2 MARKETING PLAN/PROGRAM

3.1. The marketing plan or strategy for your Target Market

4. 3.1 COUNTRY PROFILE OF SELECTED MARKET

4.1. This will be the profiling of the best market selected in Module 2

5. 3.3 - MARKETING MIX STRATEGIES (4P's)

6. 3.5 - EXIT STRATEGY & SCENARIOS