Online Mind Mapping and Brainstorming

Create your own awesome maps

Online Mind Mapping and Brainstorming

Even on the go

with our free apps for iPhone, iPad and Android

Get Started

Already have an account? Log In

Getting Real by Mind Map: Getting Real
3.7 stars - 3 reviews range from 0 to 5

Getting Real

Getting Real by 37signals, Copyright © 2006 by 37signals\ http://gettingreal.37signals.com/toc.php

The smarter, faster, easier way to build a successful web application

starting

build less than others

solve my problems

fund yourself

fix time and budget

Have an Enemy

stay lean

easier to change

tree musketteers

Be yourself

embrace constaints

priorities

be explicit

ignore details early on

It’s a Problem When It’s a Problem

Hire the Right Customers

Scale Later

Make Opinionated Software

feature

Half, Not Half-Assed

eassential only

start with no

hidden costs

forget feature requests

hold the mayo

human solutions

Interface Design

Interface First

Epicenter Design

Three State Solution

The Blank State

Get Defensive

Context Over Consistency

Copywriting is Interface Design

One Interface

see also

Code

Less software

Optimize for Happiness

Code speaks

Manage Debt

Open Doors

process

race to running software

rinse and repeat

idea to implementation

avoid preferences

"Done!"

test in the wild

shrink your time

Words

Untitled

Don't do Dead Documents

Tell me a quick story

use real words

personify your product

Pricing and Signup

Free Samples

Easy On, Easy Off

Silly Rabbit, Tricks are for Kids

A Softer Bullet

The Organization

Unity

Alone Time

Meetings Are Toxic

Seek and celebrate small victories

Promotion

Hollywood Launch

A Powerful Promo Site

Ride the Blog Wave

Promote Through Education

Feature Food

Track Your Logs

Inline Upsell

Name Hook

Support

Feel the Pain

Zero Training

Answer Quick

Tough Love

In Fine Forum

Publicize Your Screwups

Conclusion

execution

people

more than just software

keep in touch