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Web 2.0 How can a business make use of it. by Mind Map: Web 2.0

How can a business make use of it.
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Web 2.0 How can a business make use of it.

Cloud computing

Business using it do not own the infrastrucutre

They purchase their computing services from remote providers

They pay only for the actual amount of computing power they use.

Called on-demand computing

Business computing is changing how businesses work

More appealing to small and medium sized businesses

Software mashups

Enables users to create something new by mixing and matching different content.

Eg. Flickr

Wikis

Business use it to share information eg. sales.

They reuse the information that they posted on wikis instead of creating a new pitch every time.

Blogs

Individuals can publish:

Stories

Opinions

Links to other sites

How business use them:

Companies use them as a new channel for reaching customers.

They provide new information on the business to the public and prospective customers.

It is a web-based tool for marketing.

Companies also post adds on the most popular sites created by others.

RSS

Rich Site Summary

Pulls specific content from web sites and feeds it automatically to users computers. Can be stored for later viewing.

Business use it to distribute updated corporate information.

Uses it to deliver news feeds about the company and jobs.

What it is

It is a source of data and services that can be combined to create applications users need.

It has fueled the creation of social networking

It helped with the development of people interacting with one another.

Widgets

Small software programs that can be added to web pages

Provides storefront windows

For advertising

Selling products

Selling services

Stashia du Toit 10010026

Referencing

Laudon,c. & Laudon,P.2010. Management information systems.Upper saddle river: New Jersey. 302-303