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How Businesses can use web 2.0 technologies by Mind Map: How Businesses can use
web 2.0 technologies
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How Businesses can use web 2.0 technologies

Advantages to business

Productivity gains

Making user feedback part of development process

Improve usability of customer products

Increase competitive advantage

Reduce costs

Types of web 2.0 technology

Social Networking

Facebook

MySpace

Twitter

Wikis

Collaborates publishing

Allows users to contribute information online

Blogs

Online journals

Can be distributed to other sites

RSS News feed

Subscribe to online news, blogs, etc

Podcasts

Audio/video recording online

Mashups

Multimedia blogs

Why beneficial

Easy to implement

Increase competitive advantage

Reduce costs

Customers

Interacting

Information can be shared about specific product/service

Suggestions

Gain easy access to suggestions of customers through social networking

Receive responses quickly

Comments and opinions

Customers can comment on the effectiveness of products and services

Business can from new ideas from customer's opinions

Wants and needs of customers are highlighted

Focus on desires of customers

Build consumer and producer relationships

Suppliers

Interaction

Suggestions

Reporting methods

Delivery tracking

Employees

Keeping in touch globally

Employees can communicate globally therefore generate ideas without being in the same room.

Different Religion, Culture and creativity are combined to generate best ideas

Employees can be informed of changes in technology worldwide.

Collective Inteligence

Free flow of information through wikis

Different product areas can share suggestions for product development

Feedback

Input

Managers and workers can collaborate together without formal meetings

Information can be shared at different times therefore time is saved and can be spent effectively elsewhere

What is web 2.0 technology

Web applications

Facilitates interaction of information sharing

Ensures collaboration through world wide web